What Happened to Pepipost?

First, some context: Pepipost was acquired by Netcore in 2020 and is now called Netcore Email API. The technology and team integrated into Netcore's broader customer engagement platform. If you're researching "Pepipost," you're really researching Netcore Email API.

These Are Different Tools

Netcore Email API and Sequenzy solve different problems.

• Netcore is enterprise email infrastructure with AI-powered delivery optimization. They focus on massive scale (50B+ emails/month across their platform), deliverability intelligence, and unique pricing where opened emails don't count against your quota.

• Sequenzy is a full email platform for SaaS. It combines transactional emails, marketing campaigns, and automation in one place.

Comparing them directly is a bit like comparing email infrastructure to a marketing platform. Both involve email, but they're optimized for different needs.

When should you choose Sequenzy?

1. You Need Marketing Automation

Netcore Email API is email infrastructure—API/SMTP for sending, no marketing features. If you need welcome sequences, drip campaigns, triggered automations, or audience segmentation, Netcore doesn't do this. Sequenzy has a full automation builder.

2. You Want AI-Generated Content

Describe what you want ("a 5-email onboarding sequence for a project management SaaS") and our AI generates the entire sequence. Netcore's AI (Raman) is for delivery optimization—send times, throughput—not content creation. Different AI, different purpose.

3. You Need Subscriber Management

Netcore doesn't have subscriber lists, segments, or contact profiles. You manage all that in your own application and call their API when you want to send. Sequenzy gives you a full subscriber management system with tags, segments, and custom fields.

4. You Need Stripe Integration

Sequenzy connects directly to Stripe via our native integration—syncing customer data, subscription status, MRR, and churn signals. Netcore doesn't integrate with billing systems.

5. You Want One Platform

If you're tired of juggling Netcore for transactional + another tool for marketing + maybe another for automation, Sequenzy combines everything in one dashboard.

When should you stick with Netcore/Pepipost?

1. You Need Enterprise Scale

Netcore handles 50B+ emails per month across their platform. They're built for enterprise senders with complex delivery requirements. We're focused on SMB SaaS companies, typically under 100k subscribers.

2. The "Opened Emails Free" Model Matters

Netcore's unique pricing rewards engagement—opened emails return as credits. If you have high open rates, this can significantly reduce costs. We don't have this model; all emails count toward your quota.

3. AI Delivery Optimization Is Critical

Netcore's Raman AI optimizes send times, predicts engagement, and manages throughput automatically. If you need AI-powered delivery intelligence, Netcore is purpose-built. Our AI generates content; theirs optimizes delivery.

4. You Need AMP for Email

Netcore supports AMP emails for interactive experiences (forms, carousels inside emails). If you need app-like experiences within email, Netcore offers this. We don't support AMP emails.

5. Asia-Pacific Delivery Matters

Netcore has strong infrastructure and presence in India and Asia-Pacific. If regional delivery to APAC is important, they have an edge.

Honest Limitations of Sequenzy

• No AI delivery optimization: We don't have send-time optimization or predictive delivery.

• No "opened emails free": All emails count toward your quota.

• No AMP support: We don't support interactive AMP emails.

• SMB scale: We're built for SMB SaaS, not enterprises sending billions of emails.

• No dedicated IPs: We don't offer dedicated IP addresses.

• No landing pages: We don't have a landing page builder.

Honest Limitations of Netcore/Pepipost

• No marketing automation: No sequences, no drip campaigns, no triggered emails based on segments.

• No subscriber management: No lists, segments, or profiles. API-only.

• No campaign builder: No visual editor for marketing campaigns.

• No AI content generation: Their AI is for delivery, not writing emails.

• No billing integration: No Stripe sync, no MRR tracking.

• Complex pricing: Need to contact sales for detailed pricing above base tier.

A Note on Regional Considerations

Netcore is particularly strong in Asia-Pacific markets, especially India. They have local infrastructure and support in the region. If your SaaS targets APAC customers heavily, Netcore's regional presence could help with deliverability.

For US or European-focused SaaS, both platforms work well, but Sequenzy is built specifically for SaaS use cases with Stripe integration and SaaS-focused automations.