SendPulsevsOmnisend

SendPulse vs Omnisend

Multi-channel marketing platform vs e-commerce email specialist

TL;DR

Omnisend is built for e-commerce with Shopify integration, product recommendations, and pre-built automation. SendPulse is cheaper with chatbots and web push but weak on e-commerce. Omnisend wins for online stores. SendPulse wins for general businesses wanting chatbots.

Key Differences

The main things that set these tools apart

E-commerce Focus
Omnisend wins

Omnisend is built specifically for e-commerce. Pre-built automation for welcome series, abandoned cart, post-purchase, and win-back. Deep integrations with Shopify, WooCommerce, BigCommerce. SendPulse is general-purpose.

Chatbots
SendPulse wins

SendPulse has chatbot builders for WhatsApp, Telegram, Facebook, Instagram, and Viber. Omnisend doesn't offer chatbots. For automated messaging on platforms beyond SMS, SendPulse is the only choice.

SMS Integration
Omnisend wins

Omnisend includes SMS credits on its Standard plan with unified email + SMS workflows. SendPulse charges for SMS separately. Omnisend's unified approach is simpler for e-commerce.

Price
SendPulse wins

SendPulse is $19/month cheaper at 10k subscribers and has a better free tier. For budget-conscious teams not in e-commerce, SendPulse offers more value.

Pricing Comparison

At 10,000 subscribers

SendPulse
$96/month

Standard plan. SMS, chatbots billed separately.

Visit SendPulse
Omnisend
$115/month

Standard plan. Email + SMS, e-commerce automations included.

Visit Omnisend
Sequenzy

The SaaS alternative

$49/month

10k subscribers, unlimited emails, transactional + marketing, Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
SendPulse
Omnisend
Sequenzy
E-commerce
Shopify Integration
Basic
Deep native integration
Product Recommendations
Built-in
Abandoned Cart
Basic
Advanced multi-step
Pre-built E-commerce Flows
Welcome, browse abandon, post-purchase, win-back
SaaS-focused flows
Multi-Channel
Chatbots
5 messaging platforms
Web Push
Built-in
Built-in
SMS
Extra cost
Included on Standard+
Pop-ups
Built-in sign-up forms and pop-ups
Value
Price at 10k
$96/month
$115/month
$49/month
Free Tier
500 subs, 15k emails
250 contacts, 500 emails/mo
100 subscribers
SMS Pricing
Separate, extra cost
SMS credits included
No SMS
Landing Pages
Built-in

Best For

When to choose each tool

Choose SendPulse if you...
  • General businesses wanting multi-channel on a budget
  • Teams needing chatbots for messaging platforms
  • Companies not in e-commerce
Choose Omnisend if you...
  • Shopify and WooCommerce stores
  • E-commerce brands wanting pre-built automation
  • Online stores needing unified email + SMS
Choose Sequenzy if you...
  • SaaS founders needing Stripe-integrated email
  • Teams wanting affordable transactional + marketing

When to Consider Sequenzy Instead

SaaS Email

Neither is built for SaaS. Sequenzy offers email with Stripe integration at $49/month, cheaper than both and purpose-built for subscription businesses.

Try Sequenzy Free

Overview

SendPulse and Omnisend serve different markets. For our take on each, see our SendPulse comparison and Omnisend comparison.

Omnisend's E-commerce Fit

Omnisend is purpose-built for online stores. Pre-built automation for abandoned carts, welcome series, post-purchase follow-ups, and win-back campaigns. Deep Shopify integration with product blocks in emails. For e-commerce, Omnisend works out of the box. SendPulse requires more manual setup.

SendPulse's Broader Reach

SendPulse covers chatbots for five messaging platforms, web push, SMS, CRM, and landing pages. For businesses that aren't e-commerce but need to reach customers across WhatsApp, Telegram, and other platforms, SendPulse offers channels Omnisend doesn't touch.

The Sequenzy Alternative

For SaaS founders who don't sell physical products, Sequenzy combines transactional email and marketing campaigns with Stripe integration at $49/month.

Frequently Asked Questions

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 3k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com