SendPulsevsHubSpot

SendPulse vs HubSpot

Budget multi-channel platform vs enterprise marketing suite

TL;DR

HubSpot is a full CRM and marketing suite with content management, sales tools, and service hub. SendPulse is a budget multi-channel platform with chatbots. HubSpot wins on CRM, ecosystem, and scale. SendPulse wins on chatbots and price.

Key Differences

The main things that set these tools apart

Scale and Depth
HubSpot wins

HubSpot is a complete business platform: CRM, marketing, sales, service, content management, and 1,000+ integrations. SendPulse is an email marketing tool with chatbots. They're in different weight classes entirely.

Chatbots
SendPulse wins

SendPulse has chatbot builders for WhatsApp, Telegram, Facebook, Instagram, and Viber. HubSpot has website chatbots only. For messaging platform automation, SendPulse covers more channels.

Price
SendPulse wins

SendPulse is $96/month vs HubSpot's $800+/month at 10k contacts. HubSpot's professional marketing tools cost 8x more. For budget-conscious teams, SendPulse is dramatically cheaper.

CRM
HubSpot wins

HubSpot's CRM is best in class with contact management, deal tracking, pipeline management, and revenue reporting. SendPulse has a basic CRM. For sales teams, HubSpot is in a different league.

Pricing Comparison

At 10,000 subscribers

SendPulse
$96/month

Standard plan. SMS, chatbots billed separately.

Visit SendPulse
HubSpot
$800+/month

Marketing Hub Professional. CRM, automation, reporting.

Visit HubSpot
Sequenzy

The SaaS alternative

$49/month

10k subscribers, unlimited emails, transactional + marketing, Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
SendPulse
HubSpot
Sequenzy
Marketing
Email Marketing
Full email marketing
Full email marketing
Full email marketing
CRM
Basic CRM
Full CRM (best in class)
Stripe-based
Content Management
Full CMS (blog, website)
SEO Tools
Built-in SEO recommendations
Multi-Channel
Chatbots
5 messaging platforms
Website chatbot only
SMS
Yes (extra cost)
Yes (add-on)
Social Media
Social publishing and monitoring
Ads Management
Google, Facebook, LinkedIn ads
Platform
Price at 10k contacts
$96/month
$800+/month
$49/month
Free Tier
500 subs, 15k emails
Free CRM, 2k emails/month
100 subscribers
Integrations
50+ integrations
1,000+ integrations
Stripe-focused
Reporting
Basic reporting
Advanced attribution and analytics
Standard

Best For

When to choose each tool

Choose SendPulse if you...
  • Small businesses wanting affordable multi-channel marketing
  • Teams needing chatbots for messaging platforms
  • Budget-conscious companies not ready for enterprise tools
Choose HubSpot if you...
  • Growing companies wanting a full marketing, sales, and service platform
  • Teams needing advanced CRM with sales pipeline
  • Organizations wanting content management alongside marketing
Choose Sequenzy if you...
  • SaaS founders needing Stripe-integrated email
  • Teams wanting affordable email without enterprise complexity

When to Consider Sequenzy Instead

SaaS at Startup Prices

HubSpot costs $800+/month. SendPulse lacks SaaS features. Sequenzy offers SaaS email with Stripe integration at $49/month.

Overview

SendPulse and HubSpot are in different weight classes. For our take on each, see our SendPulse comparison and HubSpot comparison.

HubSpot's Platform Scale

HubSpot is not just an email tool. It's a CRM, content management system, sales pipeline, service desk, and marketing automation platform with 1,000+ integrations. Comparing SendPulse to HubSpot is like comparing a bicycle to a car. Both get you places, but at very different levels.

SendPulse's Budget Value

At $96/month vs $800+/month, SendPulse is 8x cheaper. It includes chatbots for five messaging platforms that HubSpot doesn't offer. For small businesses that need multi-channel marketing without enterprise pricing, SendPulse covers the basics at a fraction of the cost.

The Sequenzy Alternative

For SaaS founders who need email without enterprise complexity, Sequenzy combines transactional email and marketing campaigns with Stripe integration at $49/month.

Frequently Asked Questions

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Related Comparisons

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 3k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com