Overview
Ontraport and Moosend are in different weight classes. Moosend is one of the most affordable email platforms with solid automation. Ontraport is a premium all-in-one. For our take on each, see our Ontraport comparison.
Moosend's Value Proposition
Moosend delivers surprisingly good email marketing and automation at $88/month for 10k subscribers. Visual workflow builder, behavioral triggers, landing pages, and an SMTP server. It's not the most feature-rich tool, but the price-to-value ratio is excellent. For businesses that mainly need email, it's hard to justify spending 3x more on Ontraport.
When Ontraport's Premium Makes Sense
If you genuinely use CRM, payment processing, membership sites, and affiliate management every day, Ontraport consolidates 4-5 subscriptions into one. That consolidation has value. But be honest about whether you'll use all those features — most businesses find they mainly use the email.
The Sequenzy Alternative
For SaaS founders, Sequenzy is priced similarly to Moosend ($49/month) but built for subscription businesses with Stripe integration and transactional email. Neither Moosend nor Ontraport offers SaaS-specific features.