MailUpvsMailerLite

MailUp vs MailerLite

Unlimited contacts vs clean, simple email marketing

TL;DR

MailerLite has a cleaner interface, better free tier, website builder, and paid newsletters. MailUp has unlimited contacts, SMS, and a better email editor. MailerLite wins on UX and creator features. MailUp wins on contact model and SMS.

Key Differences

The main things that set these tools apart

Interface
MailerLite wins

MailerLite's interface is noticeably cleaner and more modern. Everything feels well-designed and easy to navigate. MailUp works fine but the navigation can feel dated. For daily use, MailerLite is more pleasant.

Contact Model
MailUp wins

MailUp offers unlimited contacts on all plans. MailerLite charges by subscriber count ($73 at 10K). For businesses with large but inactive lists, MailUp's model is cheaper.

Creator Features
MailerLite wins

MailerLite includes a website builder and paid newsletter subscriptions. MailUp has neither. For creators monetizing content, MailerLite is more complete.

SMS
MailUp wins

MailUp includes SMS marketing with pay-per-message pricing. MailerLite is email-only. For businesses wanting email + SMS, MailUp is the only option.

Pricing Comparison

At 10,000 subscribers

MailUp
~$47/month

Starter plan. Unlimited contacts and emails.

Visit MailUp
MailerLite
$73/month

Growing Business plan. Unlimited emails, websites, landing pages.

Visit MailerLite
Sequenzy

The SaaS alternative

$49/month

10k subscribers, unlimited emails, transactional + marketing, Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
MailUp
MailerLite
Sequenzy
Email Marketing
Email Builder
BEE drag-and-drop editor
Drag-and-drop (cleaner UX)
Visual builder
Automation
Visual automation builder
Visual automation (better UX)
Trigger-based sequences
A/B Testing
Up to 5 variants
Subject, content, send time
Subject line
SMS
Built-in (pay-per-message)
Platform
Website Builder
Full website builder
Paid Newsletters
Built-in paid subscriptions
Landing Pages
42 templates
Advanced templates
Email Previews
Up to 76 email clients
Basic
Basic
Value
Contact Model
Unlimited contacts
Tiered by subscribers
Tiered by subscribers
Price at 10k
~$47/month
$73/month
$49/month
Free Tier
15-day trial
1,000 subs, 12K emails
100 subscribers
Interface
Functional (can feel dated)
Clean, intuitive
Clean

Best For

When to choose each tool

Choose MailUp if you...
  • Businesses with large contact lists
  • Teams wanting email + SMS in one platform
  • Companies wanting detailed email client previews
Choose MailerLite if you...
  • Small businesses wanting clean, simple email
  • Creators wanting paid newsletters and websites
  • Teams wanting a generous free tier
Choose Sequenzy if you...
  • SaaS founders needing Stripe-integrated email
  • Teams wanting transactional + marketing combined

When to Consider Sequenzy Instead

SaaS-Focused

Neither has Stripe integration. Sequenzy offers SaaS email with transactional + marketing at $49/month.

Try Sequenzy Free

Overview

MailUp and MailerLite are affordable email platforms with different strengths. For our take on each, see our MailUp comparison and MailerLite comparison.

MailerLite's Clean Design

MailerLite is a joy to use. Clean interface, intuitive navigation, well-organized features. Plus a website builder and paid newsletters for creators. MailUp's interface works but feels older in comparison.

MailUp's Volume Advantage

MailUp's unlimited contacts model shines for businesses with large lists. At ~$47/month vs MailerLite's $73/month at 10K subscribers, MailUp is cheaper. Add SMS and the BEE editor, and MailUp offers more raw capability.

The Sequenzy Alternative

For SaaS founders who don't need unlimited contacts or SMS, Sequenzy combines transactional email and marketing campaigns with Stripe integration at $49/month.

Frequently Asked Questions

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 3k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com