EmmavsFlodesk

Emma vs Flodesk

Brand-controlled team email vs stunning creator email

TL;DR

Emma is mid-market email with brand governance at $99+/month. Flodesk is beautifully designed email at a flat $38/month regardless of subscriber count. Flodesk wins on design and flat pricing. Emma wins on brand governance for distributed teams.

Key Differences

The main things that set these tools apart

Design Philosophy
Flodesk wins

Flodesk is designed to make every email look stunning. Instagram-worthy templates, beautiful forms, and a design-first approach. Emma is functional but not design-forward. For brand aesthetics, Flodesk is superior.

Flat Pricing
Flodesk wins

Flodesk charges $38/month regardless of subscriber count. 1,000 subscribers or 100,000 — same price. Emma's contact-based pricing scales up. For growing lists, Flodesk's flat pricing is a major advantage.

Brand Governance
Emma wins

Emma's locked templates and sub-accounts serve multi-location organizations. Flodesk is designed for individual creators, not multi-team governance.

Pricing Comparison

Unlimited subscribers

Emma
$99+/month

Contact-based pricing. Brand governance, basic automation.

Visit Emma
Flodesk
$38/month

Flat pricing. Unlimited subscribers, unlimited emails. Beautiful templates.

Visit Flodesk
Sequenzy

The SaaS alternative

$49/month

10k subscribers, unlimited emails, transactional + marketing, Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
Emma
Flodesk
Sequenzy
Design & Email
Design Quality
Functional
Stunning, modern
Clean
Templates
Branded
Designer-quality
AI-generated
Email Editor
Drag-and-drop
Intuitive drag-and-drop
Drag-and-drop
Automation
Basic workflows
Visual workflows
AI sequences
Brand & Team
Brand Governance
Centralized control
Sub-Accounts
Per location
Approval Workflows
Built-in
E-commerce
Checkout pages
Via Stripe
Value
Pricing Model
Contact-based
Flat pricing
Subscriber-based
Price at 10k
$99+/mo
$38/mo
$49/mo
Price at 50k
Custom
$38/mo
$149/mo
Landing Pages
Basic
Beautiful forms

Best For

When to choose each tool

Choose Emma if you...
  • Franchises needing brand-controlled email
  • Multi-location organizations
Choose Flodesk if you...
  • Creators wanting stunning email designs
  • Growing businesses wanting flat pricing
  • Design-conscious brands
  • Anyone wanting beautiful email without complexity
Choose Sequenzy if you...
  • SaaS founders needing Stripe-integrated email
  • Teams wanting transactional + marketing combined

When to Consider Sequenzy Instead

SaaS-Specific

Neither Emma nor Flodesk is built for SaaS. Sequenzy syncs with Stripe for subscription-aware automation.

Transactional Email

Flodesk doesn't include transactional email. Sequenzy combines transactional and marketing in one platform.

Overview

Emma and Flodesk serve different users. Flodesk is beautiful email for creators at flat pricing. Emma is brand governance for organizations. For our take on Emma, see our Emma comparison.

Flodesk's Design-First Approach

Flodesk is known for stunning email designs. Every template looks professional and modern. The editor is intuitive and focused on beauty. For creators and brands that care about visual quality, Flodesk sets the standard.

Flodesk's Flat Pricing Advantage

$38/month, unlimited subscribers. Whether you have 1,000 or 100,000 subscribers, the price stays the same. Emma's contact-based pricing scales up significantly. For growing lists, Flodesk's economics are unbeatable.

Emma's Governance Niche

For franchises and organizations with distributed teams, Emma's locked templates and approval workflows maintain brand consistency. Flodesk is designed for individual creators, not organizational governance.

The Sequenzy Alternative

For SaaS founders, Sequenzy combines transactional email and marketing campaigns with native Stripe integration at $49/month.

Frequently Asked Questions

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Related Comparisons

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 3k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com