VerovsIntercom

Vero vs Intercom

Email automation vs full messaging platform

TL;DR

Vero (~$100+/mo) focuses on event-based email automation. Intercom ($200-500+/mo) is a full customer messaging platform with chat, bots, and product tours. Choose Vero for email focus, Intercom for in-app engagement.

Key Differences

The main things that set these tools apart

Platform scope

Intercom is a full messaging platform. Vero focuses specifically on email automation.

Email cost
Vero wins

Vero includes email in its pricing. Intercom charges per email for campaigns.

In-app engagement
Intercom wins

Intercom has chat, bots, and product tours. Vero has none of these.

Pricing Comparison

At scale

Vero
~$100+/month

Custom pricing

Visit Vero
Intercom
$200-500+/month

Per-seat + usage fees

Visit Intercom
Sequenzy

The SaaS alternative

$19/month

All features, Stripe integration, 1k subscribers, 20k emails/month

Feature Comparison

Side-by-side feature breakdown

Feature
Vero
Intercom
Sequenzy
Core Focus
Email automation
Core focus
Secondary
Core focus
Live chat
Advanced
Chatbots
AI-powered
Product tours
Email Capabilities
Behavior triggers
Email campaigns
Per-email cost
Transactional email
Per-email cost
Included
Pricing
Monthly cost
~$100+
$200-500+
$19

Best For

When to choose each tool

Choose Vero if you...
  • Teams focused on email automation
  • Companies that don't need live chat
  • Those wanting simpler, email-focused tools
Choose Intercom if you...
  • Companies needing live chat and support
  • Products requiring onboarding tours
  • Teams wanting AI chatbots
  • Those needing comprehensive in-app messaging
Choose Sequenzy if you...
  • SaaS founders needing Stripe integration
  • Teams wanting affordable email marketing
  • Developers preferring API-first tools
  • Startups needing transactional + marketing email

Why Sequenzy Is Better for SaaS Email

Lowest cost

With a free tier and paid plans from $19/month, Sequenzy costs far less than both Vero and Intercom.

Native Stripe integration

Neither Vero nor Intercom integrates with Stripe for billing-based email.

Transactional + marketing unified

One platform for all email, unlike Intercom's per-email charges.

Try Sequenzy Free

Overview

Vero focuses on email automation. Intercom is a full customer messaging platform. They solve different problems. See our Vero comparison and Intercom comparison for details.

Pricing Comparison

  • Vero: ~$100+/month

  • Intercom: $200-500+/month

  • Sequenzy: Free tier available, then $19/month

Compare on our pricing page.

Where Vero Wins

Better email value - no per-email charges like Intercom.

Where Intercom Wins

Full messaging platform with chat, bots, and product tours.

Why Sequenzy Beats Both for Email

If you just need email, Sequenzy offers a free tier, Stripe integration and all email marketing features from $19/month.

Frequently Asked Questions

Vero is more email-focused without per-email charges.

Only Intercom has live chat and chatbots.

Native Stripe integration, unified email, and $19/month pricing.

Export your contacts from Vero. Import into Intercom as users. Note that these platforms serve different purposes - Vero is email-focused while Intercom is a full messaging platform. Set up Intercom's email series, but be aware that Intercom charges per email. You'll gain chat and support features but email automation is less sophisticated.

Export your users from Intercom. Import into Vero and map attributes. Rebuild email sequences in Vero's workflow builder. Note that live chat, AI support, and in-app messaging won't transfer - you'll need separate solutions for those. You'll get more focused email automation without per-email charges.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Start Free TrialSee All Features

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com