Campaign MonitorvsMailchimp

Campaign Monitor vs Mailchimp

Design-focused email vs all-in-one marketing

TL;DR

Campaign Monitor (~$111/mo at 10k) focuses on beautiful email design and agency features. Mailchimp ($135/mo) offers a broader marketing platform with e-commerce, landing pages, and more. Mailchimp is more feature-rich; Campaign Monitor has superior design tools.

Key Differences

The main things that set these tools apart

Email design
Campaign Monitor wins

Campaign Monitor is known for premium email design tools and templates. Mailchimp's are good but less design-focused.

Platform breadth
Mailchimp wins

Mailchimp offers landing pages, e-commerce, CRM, and ads. Campaign Monitor focuses primarily on email.

Agency features
Campaign Monitor wins

Campaign Monitor has superior agency tools with client management, white labeling, and reseller options.

Pricing
Mailchimp wins

Mailchimp is slightly cheaper and has a free tier. Campaign Monitor has no free option.

Pricing Comparison

At 10,000 subscribers

Campaign Monitor
~$111/month

Lite plan - limited emails

Visit Campaign Monitor
Mailchimp
$135/month

Standard plan with automation

Visit Mailchimp
Sequenzy

The SaaS alternative

$19/month

All features, Stripe integration, 10k emails/month

Feature Comparison

Side-by-side feature breakdown

Feature
Campaign Monitor
Mailchimp
Sequenzy
Email Design
Email builder
Premium
Template quality
Premium
Good
Good
Brand management
Basic
Basic
Platform Features
Automation
Advanced
Landing pages
E-commerce
Basic
Advanced
CRM
Basic
Agency Features
Client management
Basic
White labeling
Reseller options
Pricing
Price at 10k
~$111
$100
$19
Free tier
500 subscribers
500 subscribers

Best For

When to choose each tool

Choose Campaign Monitor if you...
  • Agencies managing multiple clients
  • Brands prioritizing email design
  • Those needing white-label solutions
  • Companies wanting premium templates
  • Organizations focused purely on email
Choose Mailchimp if you...
  • Small businesses wanting all-in-one marketing
  • E-commerce stores
  • Those needing landing pages
  • Users wanting CRM features
  • Budget-conscious teams
Choose Sequenzy if you...
  • SaaS founders needing Stripe integration
  • Teams wanting the most affordable option
  • Developers preferring API-first tools
  • Startups needing transactional + marketing email

Why Sequenzy Is Better for SaaS Founders

80%+ savings

At $19/month, Sequenzy costs a fraction of Campaign Monitor (~$111) and Mailchimp ($135).

Native Stripe integration

Neither Campaign Monitor nor Mailchimp integrates with Stripe for billing-based automation.

Transactional + marketing unified

One platform for all email. Neither competitor includes transactional email.

Built for SaaS

Event-based triggers for product-led growth, not agency workflows or e-commerce.

Overview

Campaign Monitor and Mailchimp are established email marketing platforms with different strengths. Campaign Monitor excels at design; Mailchimp is more of an all-in-one platform.

Pricing Comparison

  • Campaign Monitor: ~$111/month for 10,000 subscribers
  • Mailchimp: $135/month for 10,000 subscribers (Standard plan)
  • Sequenzy: $19/month for 10,000 emails

Where Campaign Monitor Wins

Premium email design tools, agency features, and white-labeling options.

Where Mailchimp Wins

Broader platform with landing pages, e-commerce, CRM, and a free tier.

Why Sequenzy Beats Both for SaaS

Native Stripe integration, unified email, and $19/month pricing.

Frequently Asked Questions

Campaign Monitor is known for superior email design tools.

Mailchimp offers more beyond email - landing pages, CRM, e-commerce.

Native Stripe integration, unified email, and $19/month pricing.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 20k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 125k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 300k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 875k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 2M emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 4.5M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Up to 100 subscribers in sequences
  • 2,000 emails/month
  • Email campaigns
  • Email sequences
  • Advanced analytics
  • Advanced segments
  • Stripe integration
  • API access
  • "Built by Sequenzy" branding

Paid Plan Features (1,000 - 100,000 subscribers)

  • Subscribers in sequences
  • Monthly email quota
  • Email campaigns
  • Email sequences
  • Advanced analytics
  • Advanced segments
  • Stripe integration (Segment by LTV & MRR)
  • API access
  • Priority support
  • No branding

Enterprise Plan Features (100,000+ subscribers)

  • Unlimited subscribers
  • Unlimited emails
  • Advanced analytics
  • Advanced segments
  • Stripe integration
  • Dedicated support
  • Custom integrations
  • SLA guarantee
  • No branding

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

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