Why people leave SMTP2GO

SMTP2GO is a solid SMTP relay service. They have reliable delivery, phone support on all paid plans (rare in this space), and global server distribution. So why look elsewhere? To understand the full email platform landscape, check our guide to best email marketing tools for SaaS.

No marketing features

The biggest gap: SMTP2GO is relay-only. No subscriber management, no drip campaigns, no automation sequences, no A/B testing. If you need marketing email, you need a separate tool entirely. See our SMTP2GO comparison page for details on what's missing.

Pricing adds up at scale

SMTP2GO's Professional plan ($75/mo for 100k emails) is reasonable but not cheap. Elastic Email at $0.09/1k or Amazon SES at $0.10/1k can be significantly cheaper at high volume. At 1M emails/month, that's $250 vs ~$90-100. Learn more about transactional email best practices.

No modern developer experience

SMTP2GO works but the DX isn't modern. If you're used to Resend's React Email integration or clean SDKs, SMTP2GO feels dated. The dashboard is functional but not elegant. Use our SPF checker and DKIM checker to verify your setup.

The alternatives, honestly

If you want marketing + transactional: Sequenzy

Sequenzy combines transactional emails, marketing campaigns, and automation in one platform. Where SMTP2GO only handles delivery, Sequenzy handles everything—subscriber management, AI-generated sequences, Stripe integration.

The tradeoff: $49/mo is more expensive than SMTP2GO's $10/mo Starter if you only need relay. See our pricing page for details.

If cost is everything: Elastic Email

At $0.09 per 1,000 emails, Elastic Email is the budget king. They have both API plans (for transactional) and Marketing plans (for campaigns). The interface is dated and support is slower than SMTP2GO, but the price is unbeatable.

If DX matters: Resend

Resend is what modern email API should look like. Beautiful React Email integration, clean SDKs, intuitive dashboard. But transactional only—no marketing features. If you're sending password resets and notifications with great DX, Resend wins.

If deliverability is critical: Postmark

Postmark's exceptional deliverability comes from strict customer vetting. They'll reject sketchy use cases to protect IP reputation. If your emails absolutely must arrive, this matters. No marketing features though. Check our DMARC checker to optimize your setup.

If scale is massive: Amazon SES

At $0.10 per 1,000 emails with infinite scale, nothing beats SES on raw volume. But you get zero features—no dashboard, no analytics, no templates. Only choose this with engineering resources to build everything yourself.

The pricing comparison

At 100,000 emails/month:

• SMTP2GO Professional: $75/month (includes dedicated IP)
• Elastic Email: ~$9/month ($0.09/1k)
• Amazon SES: $10/month
• SendGrid Essentials: ~$35/month
• Postmark: $85/month (10k emails plan)
• Sequenzy: $99/month for 30k subscribers (marketing + transactional)

Note: Some prices are per email (SMTP2GO, Elastic Email) while others are per subscriber (Sequenzy). Compare based on your actual usage.

When SMTP2GO is still the right choice

SMTP2GO wins if:

• Phone support is critical for your team
• You need a dedicated IP at $75/mo (cheaper than many)
• You want global server distribution with data center choice
• Pure SMTP relay is genuinely all you need
• You value responsive human support

Don't switch just to save a few dollars. If SMTP2GO's reliability and support work for you, the switching cost might not be worth it. But if you need marketing automation, cheaper high-volume pricing, or modern DX, the alternatives are genuinely better options. Use our email validator tool to audit your list before migrating.