SendPulsevsLoops

SendPulse vs Loops

Multi-channel marketing vs modern SaaS email

TL;DR

Loops is a modern email platform built for SaaS companies with a clean interface and developer-friendly API. SendPulse is a budget multi-channel platform with chatbots. Loops wins for SaaS. SendPulse wins on channels and price.

Key Differences

The main things that set these tools apart

SaaS Focus
Loops wins

Loops is built for SaaS product teams. Clean interface, event-driven messaging, modern API. SendPulse is a general marketing tool. For SaaS companies, Loops feels like it was made for you. SendPulse feels like a marketing tool you're adapting.

Channel Coverage
SendPulse wins

SendPulse includes chatbots for five platforms, web push, SMS, and CRM. Loops is email-only. For multi-channel reach, SendPulse covers significantly more.

Interface
Loops wins

Loops has a clean, modern interface that feels like a well-designed SaaS product. SendPulse packs in so many features that the UI can feel overwhelming. For daily use, Loops is more pleasant.

Price
Loops wins

Loops is $49/month vs SendPulse's $96/month at 10k contacts. Loops is nearly half the price and includes transactional email. SendPulse's free tier is more generous though.

Pricing Comparison

At 10,000 contacts

SendPulse
$96/month

Standard plan. SMS, chatbots billed separately.

Visit SendPulse
Loops
$49/month

Starter plan. Transactional + marketing, unlimited sends.

Visit Loops
Sequenzy

The SaaS alternative

$49/month

10k subscribers, unlimited emails, transactional + marketing, Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
SendPulse
Loops
Sequenzy
SaaS Features
Transactional Email
Separate product
Built-in (core feature)
Built-in
Developer API
Standard
Clean, modern API
Developer-friendly
Event-Based
Basic triggers
Event-driven messaging
Stripe event-driven
Interface
Feature-packed (cluttered)
Clean, minimal, modern
Clean
Multi-Channel
Chatbots
5 messaging platforms
Web Push
Built-in
SMS
Extra cost
CRM
Built-in
Contact profiles
Stripe-based
Value
Price at 10k
$96/month
$49/month
$49/month
Free Tier
500 subs, 15k emails
1,000 contacts
100 subscribers
Unlimited Emails
Landing Pages
Built-in

Best For

When to choose each tool

Choose SendPulse if you...
  • General businesses wanting multi-channel marketing
  • Teams needing chatbots for messaging platforms
  • Companies wanting CRM and landing pages
Choose Loops if you...
  • SaaS product teams wanting modern email
  • Developers wanting a clean, event-driven API
  • Teams valuing clean interfaces and simplicity
Choose Sequenzy if you...
  • SaaS founders wanting Stripe-integrated email
  • Teams wanting SaaS automation at the same price as Loops

When to Consider Sequenzy Instead

SaaS with Stripe

Loops and Sequenzy are the same price ($49/month). Sequenzy adds native Stripe integration with subscription automation. If Stripe is your billing platform, Sequenzy is worth comparing.

Try Sequenzy Free

Overview

SendPulse and Loops are different tools for different audiences. For our take on each, see our SendPulse comparison and Loops comparison.

Loops for SaaS

Loops feels like a product built by people who build SaaS. Clean interface, modern API, event-driven messaging, and it just works. SendPulse feels like a marketing tool with every possible feature crammed in. If you're building a SaaS product, Loops matches your worldview.

SendPulse for Channels

If your business needs chatbots on WhatsApp and Telegram, web push notifications, SMS, and a CRM, SendPulse delivers all of that. Loops can't match this channel breadth. The question is whether you need those channels or whether email alone is enough.

The Sequenzy Alternative

For SaaS founders wanting email with Stripe integration at the same $49/month price point as Loops, Sequenzy adds subscription automation and transactional email.

Frequently Asked Questions

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 3k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com