CouriervsBraze

Courier vs Braze

Developer notification infrastructure vs enterprise customer engagement

TL;DR

Courier is developer-focused notification infrastructure for routing messages. Braze is an enterprise customer engagement platform with AI, analytics, and massive scale. Braze wins for enterprise marketing. Courier wins for developer notification infrastructure at startup budgets.

Key Differences

The main things that set these tools apart

Scale and Sophistication
Braze wins

Braze is enterprise-grade with AI personalization, advanced journey building, real-time analytics, and content cards. Courier routes notifications. Different leagues of capability.

Accessibility
Courier wins

Courier has a free tier, self-serve signup, and starts at $0. Braze requires sales calls, enterprise contracts, and $50k+ annual commitments. Courier is accessible to startups.

Purpose

Courier is infrastructure — routing notifications through providers. Braze is a platform — managing customer engagement with AI, segmentation, and campaigns. Different tools for different problems.

Price
Courier wins

Courier from $0/month. Braze from $50,000/year. The price gap is 100x+. Courier serves startups and SMBs. Braze serves enterprise with enterprise budgets.

Pricing Comparison

Starting price

Courier
$0-99+/month

Free up to 10k notifications/month. Business from $99/mo.

Visit Courier
Braze
$50,000+/year

Enterprise pricing. Custom contracts. Annual commitment required.

Visit Braze
Sequenzy

The SaaS alternative

$49/month

10k subscribers, unlimited emails, transactional + marketing, Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
Courier
Braze
Sequenzy
Messaging
Email
Via providers
Direct
Direct
Push
Via providers
Direct
SMS
Via providers
Direct
In-app
Feed component
Full in-app messaging
Enterprise Features
AI/ML Personalization
Sage AI (predictive, generative)
AI sequences
Real-time Analytics
Basic
Enterprise-grade (Currents)
Standard
Canvas (Journey Builder)
Routing logic
Advanced visual journey builder
Sequences
Content Cards
Accessibility
Free Tier
10k notifications/month
100 subscribers
Self-serve Signup
No (sales required)
Minimum Commitment
None
$50k+/year
None
Setup Complexity
Developer-friendly
Enterprise implementation
Simple

Best For

When to choose each tool

Choose Courier if you...
  • Startups building notification infrastructure
  • Engineering teams needing provider routing
  • Companies not ready for enterprise pricing
Choose Braze if you...
  • Enterprise brands with large customer bases
  • Companies needing AI-powered engagement
  • Marketing teams with $50k+ annual budgets
Choose Sequenzy if you...
  • SaaS founders needing affordable email
  • Teams wanting Stripe-integrated email automation

When to Consider Sequenzy Instead

SaaS Email at Startup Prices

Braze costs 1,000x more than Sequenzy. Courier doesn't do email marketing. Sequenzy offers transactional + marketing email with Stripe integration at $49/month.

Overview

Courier and Braze operate at vastly different scales. Courier is developer notification infrastructure with a free tier. Braze is enterprise customer engagement with $50k+ annual contracts. For our take on each, see our Courier comparison.

Different Problems, Different Budgets

Courier answers: "How do I route this notification to the right provider?" Braze answers: "How do I engage millions of customers with AI-powered, personalized multi-channel campaigns?" Courier costs $0-99/month. Braze costs $50,000+/year. The tools match their ambitions.

Braze's Enterprise Power

Braze's Sage AI, Canvas journey builder, Content Cards, and real-time Currents analytics are enterprise-grade. Major brands use Braze for sophisticated engagement at scale. Nothing in Courier's notification routing competes with this level of capability.

The Sequenzy Alternative

For SaaS founders who need email at startup prices, Sequenzy combines transactional email and marketing campaigns with Stripe integration at $49/month — accessible without enterprise contracts.

Frequently Asked Questions

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Related Comparisons

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 3k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com