SequenzyvsSharpSpring

SharpSpring Alternative for SaaS Email Marketing

SharpSpring is agency-focused marketing automation starting at $449/month. Sequenzy is focused email marketing for SaaS at $49/month for 10k subscribers. Here's how to choose.

See Pricing

AI Email Generation

Describe what you want, get a full email sequence in seconds.

Native Stripe Integration

Sync customers and payment events automatically.

Talk to the Founder

No support tiers. Chat directly with whoever built it.

Real Pricing Comparison

SharpSpring starts at $449/month for SMBs. At 10,000 contacts, expect $449-550/month. Sequenzy is $49/month for 10,000 subscribers.

SharpSpring
$449-550/month

Full marketing automation with CRM. Agency pricing available.

  • Starting price$449/mo
  • Price at 10k contacts~$449-550/mo
  • CRM includedFull CRM
  • White-labelYes
  • Agency modelYes
  • Self-serve signupSales call
Sequenzy
$49/month

10k subscribers. 300k emails/month. Free trial available. All features included. Self-serve signup.

  • Starting priceFree–$19/mo
  • Price at 10k contacts$49/mo
  • CRM includedStripe integration
  • White-labelNo
  • Agency modelNo
  • Self-serve signupYes

No credit card required

Full Feature Breakdown

Everything you need, nothing you don't.

Feature
Sequenzy
SharpSpring
Where Sequenzy Wins
Price
$49/mo for 10k
$449-550/mo
SaaS Focus
Built for SaaS
Agency focus
AI Content Generation
Full
Limited
Stripe Integration
Native
Limited
Transactional Email
Built-in
Marketing focus
Self-Serve Signup
Sales required
Simplicity
Email focused
Full marketing suite
Where SharpSpring Wins
Agency White-Label
Full white-label
CRM
None (uses Stripe)
Full CRM
Multi-Client Management
Landing Pages
Full builder
Social Media
Management included
Blog Builder
Included
Visitor ID
Basic
Anonymous tracking
Comparable Features
Email Campaigns
Full
Full
Automation
Email sequences
Full automation
Segmentation
Full
Full
Reporting
Email analytics
Marketing analytics
API Access
REST API
REST API

Built for Different Users

Let's be honest upfront: SharpSpring and Sequenzy serve different types of users.

  • SharpSpring is full marketing automation designed for agencies to white-label and resell. CRM, email, landing pages, social media, visitor tracking. Built for the agency business model.

  • Sequenzy is focused email marketing for SaaS. Stripe integration, AI-generated sequences, transactional + marketing combined. Built for software founders.

SharpSpring assumes you're an agency managing multiple clients or an SMB wanting the full marketing suite. Sequenzy assumes you're a SaaS founder who wants email that works.

When should you choose Sequenzy?

1. You're a SaaS Company

SharpSpring is designed with agencies in mind. SaaS companies need different things: subscription data from Stripe, event-based automation, transactional emails. Sequenzy is built for this.

2. You Just Need Email

If you don't need CRM, landing pages, social media management, or agency features, SharpSpring's full marketing suite adds complexity and cost you won't use. Sequenzy is focused email at a focused price.

3. Price Matters

At 10,000 contacts:

  • SharpSpring: $449-550/month = ~$5,400-6,600/year
  • Sequenzy: $49/month = $588/year

That's 9-11x savings. If email is your main need, the math is clear.

4. You Want to Start Immediately

SharpSpring requires sales calls and demos to get started. Sequenzy is self-serve. Sign up, connect Stripe, start sending in an hour.

5. You Want AI-Generated Content

Describe what you want ("a 5-email onboarding sequence for a project management SaaS") and our AI generates the emails. SharpSpring focuses on automation workflows, not content creation.

6. Stripe Is Your Source of Truth

If your SaaS runs on Stripe, Sequenzy's native integration syncs customer data, MRR, subscription status, and churn signals automatically.

When should you stick with SharpSpring?

1. You're an Agency

If you're an agency wanting to resell marketing automation to clients, SharpSpring is designed for you. White-labeling, multi-client management, reseller pricing. This is their core market.

2. You Need White-Label

SharpSpring offers complete white-labeling - your brand, your domain, your clients never see SharpSpring. Essential for agencies. Sequenzy doesn't offer this.

3. You Need CRM

SharpSpring has real CRM: contact records, deal pipelines, lead scoring, sales stages. If you need to manage relationships beyond email subscribers, SharpSpring does this.

4. You Need Landing Pages

Built-in landing page builder with A/B testing and dynamic personalization. If landing pages are part of your marketing, SharpSpring includes this.

5. You Need Social Media Management

Social scheduling, monitoring, and analytics included. One platform for email and social.

6. You Want All-in-One Marketing

Some teams prefer one platform for everything: CRM, email, landing pages, social, analytics. The integration value justifies SharpSpring's higher price.

Honest Limitations of Sequenzy

  • No white-labeling: Can't rebrand for agency clients.
  • No CRM: Contact management is basic. No deal pipelines or lead scoring.
  • No landing pages: No page builder included.
  • No social media: Email only, no social management.
  • SaaS focused: Templates and features assume SaaS, not agency clients.

Honest Limitations of SharpSpring

  • Expensive: $449+/month is steep for just email marketing.
  • Complex: Full marketing suite means more to learn. Overkill if you need one thing.
  • Agency focus: Features oriented toward agencies and their clients.
  • Sales required: Can't just sign up - requires demos and sales calls.
  • Owned by Constant Contact: Future direction may shift.

The Real Cost Comparison

Sequenzy year one (10k contacts):

  • Subscription: $588 (12 months x $49)
  • Implementation: $0 (self-serve)
  • Total: $588

SharpSpring year one (10k contacts):

  • Subscription: ~$5,400-6,600 (12 months at SMB tier)
  • Implementation: Varies
  • Total: ~$5,400-6,600+

You could run Sequenzy for 9-11 years for SharpSpring's first year cost.

Who Actually Needs SharpSpring?

SharpSpring makes sense when:

  • You're an agency wanting white-label marketing automation
  • You manage multiple clients from one platform
  • You need CRM + email + landing pages integrated
  • White-labeling and reseller pricing matter
  • The all-in-one approach justifies the price

If that's your situation, SharpSpring delivers real value. If you mainly need email marketing for SaaS, simpler tools serve you better.

Migration Reality

Companies typically move from SharpSpring to simpler tools when:

  • They realize they mainly use SharpSpring for email
  • They're not actually reselling to clients
  • The complexity exceeds the value
  • They want simpler SaaS-focused tools

Contact exports are straightforward. CRM data, landing pages, and automations need separate handling.

Use our email warmup calculator when transitioning, and check our SPF checker and DKIM checker to ensure your authentication is configured correctly.

Frequently Asked Questions

Yes, significantly. Sequenzy is $49/month for 10,000 contacts. SharpSpring starts at $449/month. At 10k contacts, you'd save $400/month with Sequenzy.

SharpSpring was built specifically for agencies. It offers complete white-labeling, multi-client management from one dashboard, and reseller pricing that makes sense for the agency model. Agencies can rebrand it entirely.

For email marketing, yes. For agency white-labeling, CRM, landing pages, and multi-client management - no. Sequenzy is focused email for SaaS. SharpSpring is full marketing automation for agencies.

No free tier. SharpSpring offers demos and trials through their sales team. Pricing starts at $449/month for SMBs, with agency pricing available.

SharpSpring can work for SaaS, but it's designed with agencies in mind. SaaS companies typically need: Stripe integration, transactional email, event-based automation. Tools like Sequenzy, Customer.io, or Loops serve SaaS better.

Sequenzy ($49/mo at 10k) for SaaS. ActiveCampaign ($49/mo) for SMB with CRM needs. Brevo ($25/mo) for budget. MailerLite ($73/mo) for creators. All are cheaper if you don't need SharpSpring's agency features.

SharpSpring was acquired by Constant Contact in 2021. It continues to operate as a separate brand focused on agencies and SMBs, while Constant Contact serves the small business email market.

Yes for email contacts - export from SharpSpring and import to Sequenzy. CRM data, automations, and landing pages need separate handling. Migrations typically happen when companies realize they mainly use SharpSpring for email.

Same parent company, different markets. SharpSpring is full marketing automation for agencies with CRM, white-labeling, and reseller model. Constant Contact is simpler email marketing for small businesses. SharpSpring is more powerful but more complex.

SharpSpring offers month-to-month options with no long-term contracts required. However, annual contracts may offer reduced pricing. This flexibility is one of its advantages over competitors like HubSpot.

Moderate to steep learning curve. It's a full marketing automation platform with CRM, so there's a lot to learn. The agency focus means robust features but also complexity. Plan for a few weeks of ramp-up time.

Contact SharpSpring support to cancel. Month-to-month plans can cancel anytime with notice. Export your data (contacts, emails, CRM records) before cancellation.

Refund policies vary by contract type. Contact SharpSpring directly for specific terms. Generally, month-to-month plans have more flexibility than annual contracts.

SharpSpring has various payment integrations, but it's not built around Stripe the way Sequenzy is. For SaaS subscription data syncing, Sequenzy's native Stripe integration is more robust.

Primarily marketing agencies who resell to their clients. Also SMBs who want full marketing automation with CRM. Less common for SaaS or e-commerce companies.

Ready to make the switch?

Start your free trial today. Need help migrating? Chat with the founder directly—we'll handle everything for you.

Looking for more SharpSpring alternatives?

See our full list of 12 SharpSpring alternatives ranked by use case.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 20k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 125k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 300k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 875k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 2M emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 4.5M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Up to 100 subscribers in sequences
  • 2,000 emails/month
  • Email campaigns
  • Email sequences
  • Advanced analytics
  • Advanced segments
  • Stripe integration
  • API access
  • "Built by Sequenzy" branding

Paid Plan Features (1,000 - 100,000 subscribers)

  • Subscribers in sequences
  • Monthly email quota
  • Email campaigns
  • Email sequences
  • Advanced analytics
  • Advanced segments
  • Stripe integration (Segment by LTV & MRR)
  • API access
  • Priority support
  • No branding

Enterprise Plan Features (100,000+ subscribers)

  • Unlimited subscribers
  • Unlimited emails
  • Advanced analytics
  • Advanced segments
  • Stripe integration
  • Dedicated support
  • Custom integrations
  • SLA guarantee
  • No branding

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com