When should you choose Sequenzy?
1. You're Building a SaaS Product
If your business model is software subscriptions, Sequenzy integrates directly with Stripe via our native Stripe integration. You can trigger emails based on subscription status, MRR changes, failed payments, and churn signals. EmailOctopus is built for newsletters and basic marketing—not SaaS founders managing recurring subscriptions.
2. You Need Transactional + Marketing Emails
Sequenzy handles both transactional emails (password resets, receipts, notifications) and marketing campaigns in one platform. EmailOctopus is marketing-only. If you need transactional emails, you'd need a separate service like SendGrid or Postmark.
3. You Want Behavior-Based Automation
Our automations trigger based on what users do in your product—not just email engagement. Trial expiring? Usage dropping? Payment failed? These SaaS-specific triggers don't exist in EmailOctopus, which focuses on simple drip sequences and time-based automation.
4. You're Sending High Volumes
Sequenzy includes 300k emails/month at the $49 tier vs EmailOctopus's 100k/month (10x your subscriber count). If you send frequent campaigns or transactional emails, this difference matters. EmailOctopus caps at roughly 10x your list size.
When should you stick with EmailOctopus?
1. Budget is Your Top Priority
EmailOctopus is genuinely one of the cheapest email platforms available. At $44.50/month for 10k subscribers (vs our $49), plus a 2,500 subscriber free tier, EmailOctopus wins on pure affordability. If every dollar matters and you just need basic email marketing, they're hard to beat.
2. You're Running a Simple Newsletter
If you're a blogger, content creator, or running a basic email list, EmailOctopus gives you everything you need without the complexity. Simple interface, basic automation, good deliverability. Sequenzy's SaaS features would be overkill.
3. You Want Amazon SES Integration
EmailOctopus lets you connect your own Amazon SES account for even lower costs at scale. If you're comfortable managing AWS and want rock-bottom prices for high-volume sending, this is a unique advantage.
4. You're Just Starting Out
EmailOctopus's free tier (2,500 subscribers, 10k emails/month) is much more generous than ours (100 subscribers). If you're testing ideas or building your first list, EmailOctopus lets you grow further before paying.
5. You're a Nonprofit
EmailOctopus offers a 20% discount for nonprofit organizations. If you're running a charity or nonprofit, that extra savings matters.
Honest Limitations of Sequenzy
Slightly more expensive: $49/mo vs $44.50/mo at 10k subscribers. Not a huge difference, but EmailOctopus is cheaper.
Tiny free tier: Only 100 subscribers free vs EmailOctopus's 2,500. We're not the best choice for people just starting out.
No Amazon SES option: You can't bring your own sending infrastructure for lower costs at scale.
No landing pages: EmailOctopus includes basic landing pages and forms. We don't have a landing page builder.
No nonprofit discount: EmailOctopus offers 20% off for nonprofits. We don't have special pricing.
More complex for simple needs: If you just want a basic newsletter, our SaaS features add unnecessary complexity.
Honest Limitations of EmailOctopus
Not built for SaaS: No Stripe subscription management, MRR tracking, or churn prevention workflows.
No transactional emails: You'll need a separate service for password resets, receipts, and notifications.
Basic automation only: Simple drip sequences work fine, but you can't trigger emails based on product behavior or complex conditions.
Limited API: The API covers basics but isn't designed for deep product integration.
Email volume caps: Roughly 10x your subscriber count per month. Heavy senders might hit limits.
Analytics history limited on free: Free tier only keeps 30 days of analytics history.