MessagedvsHubSpot

Messaged vs HubSpot

Abandoned platform vs enterprise marketing suite

TL;DR

Messaged appears to have stalled or been abandoned since March 2022. The platform promised SaaS-focused email features but never delivered. HubSpot is an enterprise marketing automation platform with CRM, starting at $800+/month for Marketing Hub Professional. Choose HubSpot for full marketing suite, or consider simpler alternatives for SaaS email specifically.

Key Differences

The main things that set these tools apart

Platform Existence
HubSpot wins

The fundamental difference: Messaged appears abandoned since March 2022. HubSpot is a public company worth billions with enterprise scale. This is not really a comparison - only one platform is viable.

Scope & Complexity

HubSpot is an enterprise marketing suite with CRM, landing pages, forms, and more. Messaged promised simple SaaS email. If you wanted Messaged's simplicity, HubSpot is overwhelming and expensive.

Pricing Difference

HubSpot Marketing Hub Professional costs $800+/month. Messaged promised $80/month. That is a 10x price difference. For simple SaaS email, HubSpot is dramatic overkill.

SaaS-Specific Focus

Neither is built specifically for SaaS. HubSpot is general-purpose marketing automation. Messaged promised SaaS features but never shipped. For SaaS-focused email, both miss the mark.

Pricing Comparison

Marketing Hub pricing

Messaged
N/A(inactive)

Announced $80/month at 10k contacts but never launched. Platform appears abandoned.

Visit Messaged
HubSpot
$800+/month

Marketing Hub Professional. Free CRM available. Contact limits apply.

Visit HubSpot
Sequenzy

The SaaS alternative

$49/month

10k contacts, unlimited sends, email-focused with Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
Messaged
HubSpot
Sequenzy
Platform Status
Active Development
No (stalled 2022)
Yes, enterprise-scale
Yes, active
Company Status
Appears abandoned
Public company (NYSE: HUBS)
Active startup
Support Available
Unknown
Enterprise support
Direct founder access
Documentation
Outdated
Extensive
Good
Market Position
None
Category leader
Growing
Marketing Suite
Email Marketing
Promised, not delivered
Full-featured
CRM
Full CRM (free tier available)
Contact management
Landing Pages
Marketing Automation
Promised, not delivered
Advanced workflows
AI-generated sequences
Analytics & Reporting
Unknown
Extensive
Good
SaaS-Specific Features
Stripe Integration
Promised, not delivered
Via integrations
Native OAuth
SaaS Lifecycle Sequences
Promised, not delivered
Generic templates
Purpose-built
Transactional Email
Promised, not delivered
Limited
Included
Payment-Triggered Emails
Promised, not delivered
Via custom integration
Native
Simplicity
Promised, not delivered
Complex (enterprise)
Simple

Best For

When to choose each tool

Choose Messaged if you...
  • We cannot recommend Messaged for any use case
  • Platform appears to be abandoned
  • Promised features were never delivered
  • No support or active development
Choose HubSpot if you...
  • Enterprise marketing automation needs
  • Companies wanting full CRM + marketing suite
  • Organizations with $800+/month marketing budget
  • Teams needing landing pages, forms, and email
  • Businesses wanting single-vendor marketing stack
Choose Sequenzy if you...
  • SaaS companies needing simple email
  • Founders with Stripe billing integration needs
  • Teams wanting what Messaged promised
  • Companies for whom HubSpot is overkill

SaaS Email Without Enterprise Complexity or Pricing

94% Lower Cost

HubSpot Marketing Hub Professional costs $800+/month. Sequenzy is $49/month at 10k contacts. For SaaS email specifically, that is significant savings.

Native Stripe Integration

Messaged promised billing integration but never delivered. HubSpot requires custom integration. Sequenzy has native Stripe OAuth for payment-triggered automations.

SaaS-Focused

HubSpot is general-purpose marketing automation. Sequenzy is built specifically for SaaS with trial conversion, subscription, and payment failure sequences.

Overview

Messaged was a SaaS-focused email platform that promised lifecycle campaigns and billing integrations. Development appears to have stalled in March 2022, and the platform never launched. HubSpot is an enterprise CRM and marketing automation platform with Marketing Hub starting at $800+/month for full features. See our HubSpot comparison for more context.

The Critical Issue: Messaged Appears Abandoned

This comparison is asymmetric: only HubSpot is a viable option. Messaged showed no development activity since early 2022. Promised features like Stripe integration and prebuilt campaigns were never delivered. HubSpot is a public company (NYSE: HUBS) with enterprise scale and support.

HubSpot: Enterprise Marketing Suite

HubSpot is not just email - it is a complete marketing platform. CRM, landing pages, forms, social media, email marketing, and reporting. Marketing Hub Professional costs $800+/month. The free CRM is available but marketing automation requires paid plans.

What Messaged Promised vs HubSpot Reality

Messaged promised simple SaaS email at $80/month. HubSpot is an enterprise suite at $800+/month - that is 10x the price. They target fundamentally different markets. If you wanted Messaged for affordable SaaS email, HubSpot is not the replacement.

The Complexity Question

HubSpot has a steep learning curve and requires significant setup. Messaged promised simplicity. For early-stage SaaS founders who wanted quick, affordable email automation, HubSpot is overwhelming. Consider simpler alternatives first.

SaaS-Specific Features

Neither HubSpot nor Messaged (abandoned) delivers native billing integration. HubSpot is general-purpose marketing automation. For SaaS-specific sequences triggered by Stripe payments, trials, and subscriptions, neither is ideal.

Our Recommendation

Do not use Messaged - it appears abandoned. Use HubSpot only if you need full enterprise marketing automation with CRM and $800+/month budget. For SaaS-focused email with Stripe integration, consider Sequenzy at $49/month - 94% cheaper than HubSpot Marketing Hub.

Frequently Asked Questions

No. Messaged appears to have stopped development in March 2022. The platform never fully launched, and promised features were never delivered. Choose an active alternative like HubSpot or Sequenzy.

Only if you need enterprise marketing automation with CRM, landing pages, and full marketing suite. For simple SaaS email like Messaged promised, HubSpot is overkill at $800+/month.

HubSpot Marketing Hub Starter is $20/month but limited. Professional starts at $800/month. Enterprise is $3,600+/month. Free CRM is available but Marketing features require paid plans.

HubSpot can work for SaaS but is not built specifically for it. It lacks native billing integration and SaaS-specific sequences. Many SaaS companies find it expensive and complex for their needs.

HubSpot can integrate with Stripe via third-party apps or custom integration, not natively. For native Stripe OAuth with payment-triggered automations, Sequenzy is simpler.

For enterprise marketing suite: HubSpot. For SaaS-specific email with billing integration: Sequenzy. For simple SaaS email: Loops. Choose based on your actual needs, not abandoned promises.

Usually, yes. HubSpot's pricing ($800+/month for Professional) and complexity suit mid-market and enterprise. Early-stage SaaS typically benefits from simpler, cheaper email-focused tools.

Messaged promised native billing integrations (Stripe, Paddle, Chargebee), simple $80/month pricing, and SaaS-focused prebuilt campaigns. HubSpot is broader but lacks these specific SaaS features.

Export any contact data from Messaged. Import into HubSpot CRM. Build marketing workflows and email templates. Note that HubSpot is a full platform - you will be setting up much more (and paying much more) than Messaged offered.

HubSpot has a free CRM with limited email capabilities. For marketing automation, email sequences, and advanced features, you need paid Marketing Hub ($800+/month for Professional).

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Related Comparisons

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com