AWebervsHubSpot

AWeber vs HubSpot

Classic email platform vs marketing suite

TL;DR

AWeber is dramatically cheaper at $90/month vs HubSpot's $800+/month for marketing hub. AWeber is focused email marketing; HubSpot is a comprehensive marketing, sales, and CRM platform. Choose AWeber for affordable email marketing, HubSpot for enterprise-level all-in-one marketing.

Key Differences

The main things that set these tools apart

Pricing
AWeber wins

AWeber is 8-10x cheaper at $90/month vs HubSpot's $800+/month. If you just need email marketing, AWeber's value is obvious. HubSpot's price reflects its full marketing suite.

Scope
HubSpot wins

HubSpot is a complete marketing, sales, and CRM platform. AWeber is purely email marketing. For all-in-one marketing, HubSpot is comprehensive.

CRM
HubSpot wins

HubSpot includes a full CRM with sales pipeline, contact management, and deal tracking. AWeber has no CRM. For CRM needs, HubSpot is the complete solution.

Simplicity
AWeber wins

AWeber is much simpler - focused on email marketing only. HubSpot has a massive learning curve. For simple email needs, AWeber is more accessible.

A/B Testing

Both have comprehensive A/B testing for email. AWeber matches HubSpot for email optimization capabilities.

Pricing Comparison

At 10,000 subscribers

AWeber
$90/month

Pro plan. Full email features.

Visit AWeber
HubSpot
$800+/month

Marketing Hub Professional. Free CRM available.

Visit HubSpot
Sequenzy

The SaaS alternative

$49/month

10k contacts, unlimited sends, native Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
AWeber
HubSpot
Sequenzy
Pricing & Value
10k Contacts Cost
$90/month
$800+/month
$49/month
Free Plan
500 subscribers
Free CRM + limited email
None
Target Market
Small business
Mid-market to Enterprise
SaaS companies
All-in-One
Email only
Marketing + Sales + Service
Email focused
Marketing Features
CRM
Full CRM included
Landing Pages
Basic
Advanced
Social Media
Full management
SEO Tools
Comprehensive
Email Features
Email Builder
Classic drag-drop
Modern drag-drop
Good
A/B Testing
Comprehensive
Comprehensive
Personalization
Basic
Advanced with CRM data
Event-based
RSS to Email
Automation
Visual Workflows
Good
Advanced
Good
Lead Scoring
Advanced
Attribution
Basic
Multi-touch
Reporting
Good
Comprehensive
Good
SaaS Features
Stripe Integration
Via integrations
Via integrations
Native OAuth
Behavioral Events
Limited
Good
Native
API Quality
Good
Excellent
Good

Best For

When to choose each tool

Choose AWeber if you...
  • Small businesses needing email marketing only
  • Budget-conscious organizations
  • Simple newsletter operations
  • Users who don't need CRM
Choose HubSpot if you...
  • Mid-market and enterprise companies
  • Businesses needing full marketing suite
  • Sales teams wanting CRM integration
  • Companies needing marketing attribution
Choose Sequenzy if you...
  • SaaS companies needing behavioral automation
  • Stripe-integrated subscription businesses
  • Teams wanting unified marketing + transactional
  • Companies needing native payment integration

When to Consider Sequenzy Instead

SaaS-Focused at Affordable Price

HubSpot is expensive and broad. AWeber is affordable but basic. Sequenzy offers SaaS-specific features at $49/month - focused value without enterprise pricing.

Native Stripe Integration

Neither AWeber nor HubSpot offers native Stripe integration for subscription automation. Sequenzy is built for this use case.

Right-Sized for SaaS

If you're a SaaS company, you don't need HubSpot's full suite or AWeber's basic features. Sequenzy is purpose-built for subscription businesses.

Try Sequenzy Free

Overview

AWeber and HubSpot are in completely different categories. AWeber is a classic email marketing platform for small businesses. HubSpot is an enterprise marketing suite with CRM, sales, service, and content management. The comparison is really about whether you need email or a full marketing platform.

Massive Price Difference

AWeber costs $90/month for 10k subscribers. HubSpot Marketing Hub Professional is $800+/month. That's nearly 10x the price. The difference reflects HubSpot's comprehensive feature set beyond email.

Scope Comparison

AWeber focuses on email marketing - newsletters, automations, subscriber management. HubSpot includes CRM, sales pipeline, landing pages, social media, SEO tools, and marketing attribution. If you need the full suite, HubSpot delivers.

CRM Integration

HubSpot's free CRM integrates deeply with marketing. Contact history, deal tracking, and sales automation work together. AWeber has no CRM - it's purely email. For sales-marketing alignment, HubSpot is comprehensive.

Email Features

For pure email marketing, both platforms are capable. Good builders, A/B testing, and automation. HubSpot's advantage is CRM data for personalization. AWeber holds its own for email-specific features.

Learning Curve

AWeber is simple - focused on email marketing only. HubSpot has a massive feature set with a corresponding learning curve. For teams wanting quick email setup, AWeber is faster to master.

For SaaS Companies

Neither offers native Stripe integration. HubSpot is expensive and broad. AWeber is affordable but basic. For SaaS companies, consider Sequenzy which offers purpose-built SaaS features at the right price point.

Making the Choice

Choose AWeber for affordable, focused email marketing. Choose HubSpot when you need a complete marketing, sales, and CRM platform and have enterprise budget. For SaaS, consider Sequenzy.

Frequently Asked Questions

Yes, for comparable marketing features. HubSpot Marketing Hub Professional is $800+/month vs AWeber's $90/month. But HubSpot includes CRM, sales tools, landing pages, and more.

HubSpot offers a free CRM with limited email capabilities. For full marketing features, you need paid plans. AWeber's free plan is for 500 subscribers with full email features.

AWeber. It's affordable, focused on email, and easy to use. HubSpot is designed for mid-market and enterprise with the pricing to match.

When you need a complete marketing, sales, and CRM platform. When you have budget for enterprise tools. When you need advanced attribution and reporting.

Only for email marketing. AWeber can't replace HubSpot's CRM, sales tools, landing pages, SEO tools, or social media management. They're different categories of tools.

HubSpot has more sophisticated automation with lead scoring, multi-touch attribution, and CRM-integrated workflows. AWeber automation is solid for email sequences.

For pure email marketing, they're comparable. Both have good builders, A/B testing, and automation. HubSpot's advantage is CRM data for personalization.

If you only need email marketing, yes. HubSpot's value is in the integrated suite. For email-only needs, AWeber is the right size and price.

Export subscribers from AWeber. Import into HubSpot. Set up the CRM. Recreate automations with HubSpot's more powerful tools. Expect significant time investment.

Export contacts from HubSpot. Import into AWeber. You'll lose CRM data, attribution, and advanced features. Only do this if downscaling to email-only needs.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Start Free TrialSee All Features

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com