AWebervsEmailOctopus

AWeber vs EmailOctopus

Established platform vs budget alternative

TL;DR

EmailOctopus is 60% cheaper at $36/month vs AWeber's $90/month for 10k subscribers. AWeber offers more features, better A/B testing, and 25+ years of experience. Choose EmailOctopus to save money, AWeber for more comprehensive email marketing capabilities.

Key Differences

The main things that set these tools apart

Pricing
EmailOctopus wins

EmailOctopus is 60% cheaper at $36/month vs AWeber's $90/month for 10k subscribers. That's $648/year in savings - significant for budget-conscious businesses.

Feature Depth
AWeber wins

AWeber offers more features including better A/B testing, more automation options, and detailed reporting. EmailOctopus focuses on essentials. You get what you pay for.

A/B Testing
AWeber wins

AWeber has comprehensive A/B testing. EmailOctopus has basic testing. For marketers who rely on split testing, AWeber is far more capable.

Free Plan
EmailOctopus wins

EmailOctopus offers 2,500 subscribers free vs AWeber's 500. For starting out free, EmailOctopus is more generous.

Experience
AWeber wins

AWeber has 25+ years of email marketing experience. EmailOctopus has 10+ years. AWeber's track record is longer and more established.

Pricing Comparison

At 10,000 subscribers

AWeber
$90/month

Pro plan. Full features, split testing, automation.

Visit AWeber
EmailOctopus
$36/month

Pro plan. Core email features, basic automation.

Visit EmailOctopus
Sequenzy

The SaaS alternative

$49/month

10k contacts, unlimited sends, native Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
AWeber
EmailOctopus
Sequenzy
Pricing & Value
10k Contacts Cost
$90/month
$36/month
$49/month
Free Plan
500 subscribers
2,500 subscribers
None
Company History
Since 1998 (25+ years)
Since 2014 (10+ years)
Newer
Price at Scale
Higher
Lower
Moderate
Email Features
Email Builder
Classic, full-featured
Simple, functional
Good
Templates
Large library
Basic selection
Clean
A/B Testing
Comprehensive
Basic
RSS to Email
Automation
Visual Workflows
Good
Basic
Good
Automation Triggers
More options
Basic
Event-based
Segmentation
Good
Basic
Event-based
Drip Campaigns
Marketing Features
Landing Pages
Basic
Basic
Forms & Popups
Good variety
Good
Good
Integrations
Many
Good
Good
Reporting
Detailed
Basic
Good
SaaS Features
Stripe Integration
Via integrations
Native OAuth
Behavioral Events
Limited
Limited
Native
API Quality
Good
Basic
Good

Best For

When to choose each tool

Choose AWeber if you...
  • Businesses needing comprehensive features
  • Users wanting robust A/B testing
  • Those valuing established platforms
  • Marketers needing detailed analytics
Choose EmailOctopus if you...
  • Budget-conscious small businesses
  • Simple newsletter operations
  • Nonprofits (20% discount available)
  • Startups wanting lowest costs
Choose Sequenzy if you...
  • SaaS companies needing behavioral automation
  • Stripe-integrated subscription businesses
  • Teams wanting unified marketing + transactional
  • Companies needing native payment integration

When to Consider Sequenzy Instead

SaaS-Focused Features

Neither AWeber nor EmailOctopus offers native Stripe integration or SaaS automation. Sequenzy is built for subscription businesses.

Middle Ground Pricing

At $49/month for 10k contacts, Sequenzy is between AWeber and EmailOctopus in price while offering SaaS-specific features neither provides.

Transactional + Marketing

Sequenzy handles both transactional and marketing email. Neither AWeber nor EmailOctopus offers this combination.

Try Sequenzy Free

Overview

AWeber and EmailOctopus represent different approaches to email marketing. AWeber is an established platform with 25+ years of experience and comprehensive features. EmailOctopus is a budget newcomer with lower prices and simpler functionality.

Price vs Features

The pricing difference is dramatic - $36/month vs $90/month for 10k subscribers. That's 60% savings with EmailOctopus. But AWeber includes significantly more features. The question is whether you need them.

A/B Testing

AWeber excels at A/B testing with comprehensive split testing capabilities. EmailOctopus has basic testing only. For marketers who rely on optimization, this alone might justify AWeber's higher price.

Automation Comparison

AWeber has better automation with more triggers, conditions, and workflow options. EmailOctopus automation is functional for simple drip campaigns but limited for complex sequences.

Free Plans

EmailOctopus offers 2,500 subscribers free vs AWeber's 500. For starting out, EmailOctopus's free tier goes much further.

Track Record

AWeber has been around since 1998 - over 25 years of email marketing expertise. EmailOctopus launched in 2014 and has proven itself but with less history.

For SaaS Companies

Neither platform is built for SaaS. Both lack native Stripe integration and behavioral event tracking. For SaaS companies, consider Sequenzy which offers purpose-built SaaS features.

Making the Choice

Choose EmailOctopus for maximum savings if you only need basic email marketing. Choose AWeber for comprehensive features and A/B testing capabilities. For SaaS, consider Sequenzy.

Frequently Asked Questions

Yes. At 10k subscribers, EmailOctopus is $36/month vs AWeber's $90/month. That's 60% savings, or $648/year.

AWeber offers better A/B testing, more automation options, more integrations, and more detailed reporting. EmailOctopus focuses on core email basics.

EmailOctopus offers 2,500 subscribers free vs AWeber's 500. For free tier generosity, EmailOctopus is much better.

If you'll use advanced A/B testing and comprehensive automation, potentially yes. If you just need basic newsletters, EmailOctopus provides the essentials at 60% savings.

Both have good deliverability. AWeber has 25+ years of reputation building. EmailOctopus has solid delivery. Neither should be a concern.

EmailOctopus is simpler due to fewer features. AWeber has more to learn but isn't difficult. Budget users often prefer EmailOctopus's simplicity.

Yes, but it's basic compared to AWeber. Simple drip campaigns work fine. Complex multi-path automations don't.

AWeber has a larger template library. EmailOctopus has a basic selection. For template variety, AWeber wins.

Export subscribers from AWeber. Import into EmailOctopus. Recreate simpler automations. You'll save 60% but lose advanced features.

Export subscribers from EmailOctopus. Import into AWeber. Gain better A/B testing and automation. Expect significantly higher costs.

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Start Free TrialSee All Features

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com