Overview
Flodesk and EmailOctopus both offer affordable email marketing but with different value propositions. Flodesk emphasizes beautiful design with flat pricing. EmailOctopus is a budget platform with more features at competitive prices.
Similar Base Pricing
At 10k subscribers, pricing is nearly identical - Flodesk $38/month vs EmailOctopus $36/month. But the models differ: Flodesk is flat forever, EmailOctopus scales with list size. At 50k, Flodesk stays $38 while EmailOctopus reaches ~$85.
Design Quality
Flodesk has stunning, modern templates that make emails look professionally designed. EmailOctopus templates are basic and functional - they work but won't win design awards. For visual impact, Flodesk is clearly superior.
Free Plan Comparison
EmailOctopus offers 2,500 subscribers free with core features. Flodesk only has a 30-day trial. For businesses wanting to start free and grow, EmailOctopus provides ongoing access.
Feature Depth
EmailOctopus has more features - RSS to email, better API, more integrations. Flodesk intentionally keeps things simple, trading features for beautiful design. Your priority determines the winner.
Nonprofit Support
EmailOctopus offers 20% lifetime discount for verified nonprofits. Flodesk has no nonprofit program. For charitable organizations, EmailOctopus provides meaningful savings.
For SaaS Companies
Neither platform is built for SaaS. Both lack native Stripe integration and behavioral event tracking. For SaaS companies, consider Sequenzy which offers purpose-built SaaS features.
Making the Choice
Choose Flodesk for beautiful designs and predictable flat pricing at scale. Choose EmailOctopus for budget basics and free tier access. For SaaS, consider Sequenzy.