Build sophisticated email workflows in a visual canvas. Trigger on user behavior, add conditions and branches, and let your emails respond automatically. No code required.
Benefits
Start automations when users take actions—sign up, upgrade, cancel, or any custom event you track.
Drag-and-drop canvas with triggers, delays, conditions, and actions. See your entire automation at a glance.
Split paths based on user attributes, engagement, or plan type. Different users, different journeys.
Build complex automations without writing code. If you can draw a flowchart, you can build an automation.
Interactive Preview
Watch your automations come to life. Each step executes automatically based on triggers you define.
Developer Experience
Sequenzy's API is designed for developers who value simplicity. A few lines of code and you're sending transactional emails with enterprise-grade deliverability.
import Sequenzy from 'sequenzy';
// Initialize the Sequenzy client
const client = new Sequenzy({ apiKey: 'your-api-key' });
// Send using a template (recommended)
const response = await client.transactional.send({
to: 'user@example.com',
slug: 'password-reset',
variables: {
RESET_LINK: 'https://app.example.com/reset?token=abc123',
USER_NAME: 'John',
EXPIRES_IN: '24 hours'
}
});
// Or send with custom content (no template needed)
await client.transactional.send({
to: 'user@example.com',
subject: 'Password Reset Request',
body: '<h1>Reset your password</h1><p>Click the link below...</p>',
variables: {
USER_NAME: 'John'
}
});
console.log('Email queued:', response.jobId);Type-safe SDKs
Full TypeScript support with autocomplete
Automatic retries
Built-in exponential backoff
Webhook events
Real-time delivery notifications
How it works
Start with a trigger—contact added, tag applied, Stripe event, custom event, or inactivity timeout.
Add email sends, webhooks, tag operations, and time delays. Build the perfect cadence.
Add conditions to split paths. High-value customers go one way, others go another.
Turn on your automation and watch it work. Real-time analytics show performance at every step.
Use cases
See how SaaS teams use Sequenzy automation builder.
Guide new users to activation. Send the right content based on what they've done (or haven't done).
Example
Signed up → Wait 1 day → Check if activated → (Yes) Feature tips → (No) Activation nudge
Convert free trials to paid. Adapt messaging based on engagement level and time remaining.
Example
Trial started → Feature highlights → Check usage → (High) Upgrade prompt → (Low) Support offer
Win back inactive users. Trigger sequences when users go quiet, before you lose them.
Example
No login for 7 days → Re-engagement email → Wait 3 days → Check activity → (None) Final offer
Grow revenue from existing customers. Trigger upgrade campaigns based on usage patterns.
Example
Near plan limit → Usage alert → Wait 2 days → Check if upgraded → (No) Feature comparison
Comparison
The automation features SaaS teams actually need
Pricing
Unlimited contacts on all plans. Only pay for emails you send.
FAQ
Start free and build your first email sequence in minutes. No credit card required.