When should you choose Sequenzy?

Sequenzy is the better choice when you need a complete email marketing solution:

• Non-developers who want a ready-to-use platform without AWS setup

• SaaS founders who need marketing automation + transactional in one

• Small teams who can't invest engineering time in email infrastructure

• Marketing-focused companies who need visual builders and campaigns

• Stripe users who want automated emails based on billing events

When should you stick with Amazon SES?

Amazon SES is the better choice for cost-optimized sending at scale:

• High-volume senders who prioritize cost over features

• Development teams who can build their own email tooling

• AWS-native companies who want tight integration with Lambda, S3, etc.

• Enterprise that need global region selection and compliance

• Transactional-only use cases without marketing needs

Honest Limitations of Sequenzy

• More expensive per email than SES at high volume

• No AWS ecosystem integration

• No global region selection for data residency

• No volume-based pricing discounts

• Dedicated IPs only for enterprise customers

Honest Limitations of Amazon SES

• No marketing features—raw sending infrastructure only

• No email builder, templates, or campaigns

• No subscriber management or segmentation

• No automation workflows

• Requires AWS knowledge and setup

• Complex pricing with attachment fees, IP costs, etc.