A Cautionary Comparison
This comparison is different from our others. Messaged was a promising SaaS email platform that launched into beta with features specifically for software companies—prebuilt lifecycle campaigns, integrations with multiple billing providers, and simple contact-based pricing.
However, Messaged appears to have stalled in beta since March 2022. Their pricing page still says "pricing takes effect March 15, 2022." There have been no visible updates, blog posts, or activity since then. We cannot recommend building your email infrastructure on an apparently abandoned platform.
This serves as a reminder that when choosing an email platform, active development and reliable support matter as much as features.
What Messaged Promised
Messaged had genuinely good ideas for SaaS email marketing:
Prebuilt SaaS Lifecycle Campaigns
Out-of-the-box email sequences for common SaaS needs: onboarding, trial expiration, churn prevention, and feature adoption. The promise was "just connect your data and go."
Multiple Billing Provider Support
Integration with Stripe, Paddle, Recurly, and Chargebee—covering more of the SaaS billing landscape than most competitors who only support Stripe.
Simple Contact-Based Pricing
Straightforward pricing based on contact count without complex tier structures or feature gating.
These were solid differentiators. Unfortunately, the platform appears to have never left beta.
Why Sequenzy Instead
If you were considering Messaged, here's what Sequenzy offers as an actively maintained alternative:
1. Active Development with Founder Support
Sequenzy is under active development. You can chat directly with the founder for support, feature requests, or migration help. We're shipping updates regularly and building in public. See our changelog for recent updates.
2. Native Stripe Integration
Our Stripe integration syncs customer data, MRR, subscription status, and churn signals. Trigger emails based on subscription events, failed payments, and more. We focus on doing Stripe well rather than spreading across multiple integrations.
3. AI-Powered Email Generation
Something Messaged never offered: describe what you want ("Write a 3-email welcome sequence for trial users") and our AI generates subject lines, body copy, and timing. Often more valuable than generic prebuilt templates because it's tailored to your specific product.
4. Unified Transactional + Marketing
One platform for transactional emails (password resets, receipts) and marketing campaigns. No separate products or complex integrations.
5. Proven Reliability
You can sign up today, use the free tier, and verify that everything works before committing. No uncertainty about whether the platform will exist next month.
Honest Limitations of Sequenzy
Stripe only: We don't support Paddle, Recurly, or Chargebee. If you use those billing providers, you'll need to sync data via our API or webhooks.
Fewer prebuilt templates: We have templates, but not as many pre-configured SaaS sequences as Messaged promised. Our AI generation partially compensates for this.
No landing page builder: We focus on email. You'll need separate tools for landing pages.
No in-app messaging: We can't display messages inside your product.
Newer platform: We're honest that we don't have decades of history. But we're actively building and supporting the product.
The Lesson Here
Messaged's apparent abandonment highlights an important consideration when choosing email infrastructure: active development and reliable support matter.
Features on paper are meaningless if the platform stops being maintained. When evaluating any email platform, ask:
- Is there recent activity (blog posts, changelog, social media)?
- Can you reach support and get a response?
- Is there a free tier to test before committing?
- Who's behind the product and are they accessible?
With Sequenzy, you can chat with the founder directly, see our active development, and test with a free tier. We can't promise we'll have every feature—but we can promise we're actively building and supporting the product.
If you want to compare other SaaS-focused options, see our comparisons with Loops, Userlist, or Customer.io.