Updated 2026-01-01

12 Encharge Alternatives for SaaS Teams

Encharge is built for SaaS behavior-based email. Here are alternatives if you need different features or pricing.

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TL;DR

Quick answer: Sequenzy for AI + Stripe integration at lower cost. Customer.io for more power. Loops for simplicity. ActiveCampaign for CRM. Encharge is still best for SaaS trial conversion and behavior-based automation.

12 Best Encharge Alternatives

Our Pick for SaaS Companies
#1
Sequenzy

AI-powered email for SaaS with native Stripe integration. AI writes your sequences, Stripe syncs customers. Similar SaaS focus to Encharge with AI added.

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Best for
SaaS founders wanting AI + Stripe
Pricing
$49/month for 10k subscribers

Pros

  • AI generates email sequences
  • Native Stripe integration
  • Transactional + marketing
  • Half the price of Encharge
  • Direct founder support

Cons

  • Behavioral triggers less sophisticated
  • No Segment integration
  • Newer platform
  • Smaller community
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#2
Customer.io

The heavyweight for PLG companies. More powerful than Encharge with multi-channel support. More expensive but nothing matches its capabilities.

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Best for
PLG companies with complex journeys
Pricing
$100/mo for 5,000 profiles

Pros

  • Most powerful behavioral automation
  • Multi-channel (email, push, SMS, in-app)
  • Transactional included
  • Excellent API
  • Built for PLG

Cons

  • More expensive than Encharge
  • Complex setup
  • Steep learning curve
  • Overkill for simple needs
#3
Loops

Clean, modern SaaS email platform. Simpler than Encharge with less behavioral power, but easier to use and includes transactional.

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Best for
SaaS teams wanting simplicity
Pricing
$49/mo for 5k, roughly $99/mo for 10k

Pros

  • Clean, modern interface
  • Transactional included
  • Built for SaaS
  • All features included
  • Good deliverability

Cons

  • Behavioral triggers basic
  • No lead scoring
  • No Segment integration
  • Less powerful than Encharge
#4
ActiveCampaign

Powerful automation with CRM included. Not SaaS-specific like Encharge, but more flexible with broader use cases.

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Best for
Teams needing CRM + automation
Pricing
$79/mo for 10,000 contacts

Pros

  • Most powerful automation
  • CRM included
  • Huge integrations
  • Good deliverability
  • Proven at scale

Cons

  • Not SaaS-focused
  • No behavioral triggers like Encharge
  • Steep learning curve
  • Complex
#5
Bento

Event-driven email marketing for SaaS. Similar philosophy to Encharge with built-in chat. Per-contact pricing model.

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Best for
SaaS teams wanting event-driven + chat
Pricing
$100/month for 10,000 contacts

Pros

  • Event-driven automation
  • Built-in chat
  • Unlimited emails
  • All features included
  • SaaS-focused

Cons

  • Per-contact pricing
  • No lead scoring
  • Smaller than Encharge
  • No Segment integration
#6
Userlist

Email automation for SaaS with company-level tracking. Similar to Encharge but focused on B2B SaaS with team/company features.

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Best for
B2B SaaS with team-based products
Pricing
$149/mo for 10,000 users

Pros

  • Company-level tracking
  • Built for B2B SaaS
  • Team-based features
  • Good segmentation
  • In-app messages

Cons

  • More expensive than Encharge
  • Smaller platform
  • Less known
  • Limited integrations
#7
Intercom

Customer messaging platform with email. More than just email - includes chat, help desk, and product tours. Much more expensive.

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Best for
Teams wanting full messaging platform
Pricing
$74+/mo (email is part of platform)

Pros

  • Full messaging platform
  • Great chat
  • Product tours
  • In-app messages
  • Strong brand

Cons

  • Much more expensive
  • Email is secondary
  • Complex pricing
  • Overkill for email-only
#8
Drip

E-commerce focused automation. Similar visual workflow to Encharge but built for e-commerce, not SaaS.

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Best for
E-commerce, not SaaS
Pricing
$39/month for 2,500 contacts

Pros

  • Good visual workflows
  • Revenue attribution
  • E-commerce focused
  • Good segmentation

Cons

  • Not for SaaS
  • No behavioral triggers for SaaS
  • No transactional
  • E-commerce only
#9
HubSpot

The all-in-one marketing platform with CRM. More expensive than Encharge but includes sales and service. Overkill for email-only.

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Best for
Teams wanting full marketing + sales platform
Pricing
$800+/mo for Marketing Hub Professional

Pros

  • Complete marketing + sales platform
  • Excellent CRM
  • Great reporting
  • Strong brand
  • Lots of training

Cons

  • Much more expensive than Encharge
  • Complex
  • Not SaaS-focused
  • Overkill for email-only
#10
Brevo

Budget-friendly email with transactional included. Not SaaS-focused like Encharge, but includes both marketing and transactional.

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Best for
Budget-conscious teams
Pricing
$25/mo for unlimited contacts

Pros

  • Unlimited contacts
  • Transactional included
  • SMS available
  • Very affordable
  • SMTP and API

Cons

  • Not SaaS-focused
  • No behavioral triggers
  • Interface dated
  • No Stripe integration
#11
MailerLite

Simple, affordable email with automation. Not SaaS-focused, but much cheaper and easier to use than Encharge.

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Best for
Teams wanting simple, affordable email
Pricing
$50/month for 10,000 subscribers

Pros

  • Very affordable
  • Easy to use
  • Landing pages included
  • Good automation basics
  • Generous free tier

Cons

  • Not SaaS-focused
  • No behavioral triggers
  • No transactional
  • Limited for complex needs
#12
Mailchimp

The one everyone knows. Not SaaS-focused like Encharge, but familiar and has basic automation.

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Best for
Teams wanting familiar tools
Pricing
$110-135/mo for 10,000 contacts

Pros

  • Everyone knows it
  • Landing pages
  • Website builder
  • Tons of integrations
  • Good templates

Cons

  • Not SaaS-focused
  • No behavioral triggers
  • Counts unsubscribed
  • Expensive for features

Why Consider Alternatives to Encharge

No transactional email

Encharge is marketing-only. If you need transactional emails (password resets, receipts), you'll need a second tool. Sequenzy and Loops include both.

Pricing scales quickly

Encharge starts at $79/mo for 2,000 subscribers. At 10,000, you're looking at higher costs. Sequenzy offers 10k emails for $19.

No AI content generation

Encharge expects you to write all emails manually. If you want AI to help draft sequences, Sequenzy generates entire sequences from descriptions.

Might be overkill

Encharge's behavioral automation is powerful but complex. If you just need simple SaaS email, Loops offers a cleaner, simpler experience.

Feature Comparison

FeatureEnchargeSequenzyCustomer.ioLoopsActiveCampaignBento
Price at 10k
$99+
$49
$150+
$99
$79+
$100
SaaS-focused
Transactional
AI content
Stripe sync
Multi-channel

When to Use Each Platform

Choose Sequenzy if...
  • You want AI to write emails
  • Stripe integration is important
  • You need transactional + marketing
  • Lower price matters
Choose Stay with Encharge if...
  • Trial conversion is your focus
  • You need advanced lead scoring
  • Segment integration is critical
  • Behavior-based automation is essential
Choose Customer.io if...
  • You need the most powerful automation
  • Multi-channel is required
  • You have complex user journeys
  • Budget isn't constrained
Choose Loops if...
  • You want simpler than Encharge
  • Clean interface matters
  • Transactional is needed
  • Basic automation is enough
Choose ActiveCampaign if...
  • You need CRM alongside email
  • SaaS-specific isn't required
  • Complex automation is needed
  • Broad use case beyond SaaS

Honest take: Is Encharge right for you?

Encharge is genuinely good for SaaS email automation. Behavior-based triggers, lead scoring, native Stripe and Segment integrations. It's built specifically for trial conversion and SaaS growth. Read our guide on trial-to-paid sequences.

But it's not for everyone. Here's when alternatives make sense:

If you want AI + lower cost: Sequenzy

Sequenzy offers AI content generation and native Stripe integration at $49/month for 10,000 subscribers (120k emails) (vs Encharge's higher pricing). AI writes your sequences—describe what you want and it generates the emails. See our guide to email tools for SaaS.

If you need more power: Customer.io

Customer.io is the heavyweight. Multi-channel messaging, transactional included, the most sophisticated behavioral automation. More expensive and complex, but nothing matches its power. Check our Customer.io comparison.

If you want simpler: Loops

Loops is what SaaS email looks like without the complexity. Clean interface, transactional included, good deliverability. Less powerful than Encharge but much easier to use. See our Loops comparison.

The pricing comparison

At 10,000 subscribers:

  • Encharge: $99+/month

  • Sequenzy: $49/month (AI + Stripe included)

  • Customer.io: $150+/month

  • Loops: roughly $99/month

  • Bento: $100/month

  • ActiveCampaign: $79/month

See our full pricing comparison page.

When Encharge is still the right choice

Stick with Encharge if:

  • Trial-to-paid conversion is your primary focus

  • You need advanced lead scoring

  • Segment integration is critical to your stack

  • Behavior-based automation is essential

Encharge is purpose-built for SaaS growth. If that's your focus and you're using Segment, it's a strong choice. Read our guide on trial-to-paid sequences and guide on reducing SaaS churn to optimize your email strategy.

Frequently Asked Questions

Sequenzy for AI + Stripe at lower cost. Customer.io for more power. Loops for simplicity. All are built for SaaS like Encharge.

No, Encharge is marketing-only. For transactional, you'll need a second tool. Sequenzy, Customer.io, and Loops include transactional.

Customer.io is more powerful with multi-channel support. Encharge is simpler and more focused on trial conversion. Choose Customer.io for power, Encharge for focused SaaS automation.

Sequenzy at $49/mo for 10k subs. Loops at similar pricing. ActiveCampaign at $79/mo (but not SaaS-focused). Encharge starts at $79/mo for 2k subs.

Yes, Encharge has native Stripe integration. Sequenzy also has native Stripe sync. Customer.io requires custom integration.

Yes, Encharge is specifically designed for trial-to-paid conversion with behavior-based automation and lead scoring. It's one of the best for this use case.

Sequenzy has AI content generation that writes entire email sequences. Describe what you want and it generates the emails. Encharge doesn't have AI content features.

Yes. Export contacts, recreate flows in the new platform. If using Segment, update the destination. Budget a week for complex automations.

Loops is simpler with a cleaner interface. Encharge is more powerful with advanced behavioral triggers. Choose Loops for simplicity, Encharge for power.

Encharge offers a 14-day free trial. No permanent free plan. Paid plans start at $79/month for 2,000 subscribers.

To cancel Encharge, go to Settings > Billing > Cancel Subscription. Your account remains accessible until the end of your billing period. Export your contacts and document your flows before canceling—data is deleted after account closure.

Encharge charges by subscriber count. Plans start at $79/mo for 2,000 subscribers, $99/mo for 5,000, and scale from there. All features are included on all plans—no feature gating. Pricing is based on active subscribers only.

Go to People > Export to download contacts as CSV with all attributes and tags. Flows need to be documented manually or screenshotted—there's no flow export. Segment data syncs separately through your Segment workspace.

Yes, Encharge offers a 14-day free trial with full access to all features. No credit card required to start. You can test behavioral automation, Stripe integration, and all flow features during the trial.

Encharge handles refunds on a case-by-case basis. Monthly plans can be canceled anytime. For billing issues or if you're unsatisfied within the first 30 days, contact support@encharge.io. Annual plans may offer prorated refunds.

Ready to try Sequenzy?

Start your free trial today. AI-generated sequences, Stripe integration, and direct founder support included.

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Sequenzy vs Encharge: Direct Comparison

See a detailed side-by-side comparison of features, pricing, and when to choose each platform.

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Loops Alternatives

Loops is great, but it's not perfect. I compared 12 alternatives for SaaS email -here's what actually works and when to use each.

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com