10 Best Email Marketing Tools for Glide Apps

You built your app with Glide because you wanted to turn spreadsheets into apps. The platform now includes AI coding agents for vibe coding, combining no-code simplicity with AI assistance. Now you need email that integrates with your Glide workflow.
Glide apps are powered by data, often from Google Sheets or Airtable. When data changes, you want emails to trigger. A new form submission should send a welcome email. A status change should notify the user. Your email platform needs to respond to these data events.
This guide covers 10 email marketing tools that integrate well with Glide applications. I focused on platforms that work via webhooks or Zapier, since that is how Glide connects to external services. If you are using a different no-code tool, check out our guides for Bubble, Adalo, or Thunkable.
Quick Comparison
| Tool | Best For | Price at 10k Subs | Integration | Automation |
|---|---|---|---|---|
| Sequenzy | Webhooks | $49/mo | Webhooks/Zapier | Advanced |
| Mailchimp | Familiarity | $110-$135/mo | Zapier native | Moderate |
| MailerLite | Landing pages | Free-$50/mo | Zapier | Moderate |
| ActiveCampaign | Automation | $29+/mo | Zapier | Advanced |
| Brevo | Budget | Free-$25/mo | API/Zapier | Moderate |
| SendGrid | Scale | $20-$90/mo | API | Moderate |
| ConvertKit | Creators | Free-$100/mo | Zapier | Moderate |
| EmailOctopus | Budget | Free-$36/mo | API | Basic |
| GetResponse | Features | $19+/mo | Zapier | Moderate |
| Customer.io | Behavioral | $100+/mo | API | Advanced |
1. Sequenzy
Price: Free (100 subscribers) / $49/mo at 10,000 subscribers. Transactional emails included at no extra cost.
Glide apps can trigger Sequenzy via webhooks when data changes. Add a subscriber when someone fills a form. Trigger an email when a status changes. Update subscriber attributes when data updates.
No-code email automation matches Glide's philosophy. The visual sequence builder creates onboarding, engagement, and upgrade flows without code. AI generates complete campaigns from prompts.
At $49/mo for 10k subscribers, it is 55% cheaper than Mailchimp. Revenue attribution tracks which sequences drive conversions.
Sequenzy handles both transactional and marketing. Unified platform means one webhook endpoint for everything.
Where it falls short: Requires webhook setup. Not native Glide integration (yet).
Best for: No-code builders who want powerful automation via webhooks. Indie hackers building internal tools or customer-facing apps.
2. Mailchimp
Price: From $13/mo / ~$110-$135/mo at 10,000 subscribers
Mailchimp has native Zapier integration that Glide users know well. Familiar interface, extensive templates, 300+ integrations.
Where it falls short: Expensive at scale. Not SaaS-focused. See our Sequenzy vs Mailchimp comparison.
Best for: Familiarity and maximum integrations.
3. MailerLite
Price: Free (1,000 subscribers) / ~$50/mo at 10,000
MailerLite offers landing pages and forms that complement Glide apps. Zapier integration works.
Where it falls short: Not data-driven. Limited behavioral triggers.
Best for: Landing pages with email.
4. ActiveCampaign
Price: From $29/mo for 1,000 contacts
ActiveCampaign offers powerful automation via Zapier. CRM included.
Where it falls short: Can get expensive. Learning curve.
Best for: Serious automation with CRM.
5. Brevo
Price: Free (300 emails/day) / $25/mo at 20,000 emails
Brevo offers budget pricing with SMS. Works via Zapier.
Where it falls short: Mixed deliverability.
Best for: Budget with SMS needs.
6. SendGrid
Price: Free (100 emails/day) / $20-$90/mo at scale
SendGrid works via API calls from Glide integrations.
Where it falls short: No native Glide/Zapier integration.
Best for: Technical setups at scale.
7. ConvertKit
Price: Free (10,000 subscribers) / $100/mo at 10,000
ConvertKit has generous free tier and creator focus. Zapier integration.
Where it falls short: Not SaaS-focused.
Best for: Creator-style apps.
8. EmailOctopus
Price: Free (2,500 subscribers) / ~$36/mo at 10,000
EmailOctopus offers generous free tier.
Where it falls short: Basic automation.
Best for: Budget priority.
9. GetResponse
Price: From $19/mo
GetResponse offers visual automation via Zapier.
Where it falls short: Not no-code focused.
Best for: Comprehensive feature needs.
10. Customer.io
Price: From $100/mo for up to 5,000 profiles
Customer.io offers behavioral automation via API.
Where it falls short: Expensive. Technical setup.
Best for: Sophisticated behavioral flows.
Integration Patterns for Glide
Zapier integration
Glide connects to Zapier. When rows are added or changed, trigger email actions. Most email tools have Zapier integrations.
Webhook actions
Glide can send webhooks when actions occur. Point webhooks at email platform APIs or Zapier webhooks.
Make (Integromat)
Alternative to Zapier with sometimes better Glide integration.
The Bottom Line
For Glide apps, Sequenzy offers advanced automation via webhooks. For maximum integrations and familiarity, Mailchimp. For budget with landing pages, MailerLite.
See our SaaS email marketing guide for more context.