Shop incredible deals on gear you love. Plus, discover new deals added every day!  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏  ͏ ­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­‌ 
Black Friday: Up to 70% Off
The deals are here, and they’re just getting started. Shop incredible Black Friday savings, discover new deals every day, and grab your favorites before they’re gone!
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Black Friday Deals By Category

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Guitars
Basses
Live Sound & Lighting
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DON’T MISS THIS PRS DEAL

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Save up to $1,950 on select models!

PRS Deal: McCarty Core Models Starting at $2,999
UP TO 48-MONTH SPECIAL FINANCING*Sweetwater Credit Card
UP TO 48-MONTH SPECIAL FINANCING*Sweetwater Credit Card
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MORE REASONS TO SHOP SWEETWATER

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Fast, Free Shipping

Fast, Free Shipping

Free 2-Year Warranty

Free 2-Year Warranty

Dedicated Sales Engineers

Dedicated Sales Engineers

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*Offer applies only to single-receipt qualifying purchases. Select manufacturers may require that only the manufacturer’s products qualify towards the minimum purchase amount needed to be eligible for promotional financing. Otherwise, an invoice that meets the minimum purchase amount and contains at least one qualifying manufacturer product is eligible for promotional financing. No interest will be charged on promo purchase balance, including related optional debt cancellation fees, and equal monthly payments are required on promo purchase until it is paid in full. The payments equal the amount financed divided by the number of months in the promo period, rounded up to the next whole dollar. These payments may be higher than the payments that would be required if this purchase were a non-promo purchase. During the last month(s) of the promo period, the required monthly payment may be reduced due to the prior months’ rounding. Regular account terms apply to non-promo purchases. New accounts as of 11/01/2025: purchase APR is 34.99%. Penalty APR is 39.99%. Minimum interest charge is $2. Existing cardholders: see your credit card agreement terms. Subject to credit approval.
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