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Hey there,
Katya from web2wave 👋 September was a big month, led by a rebuilt analytics section and the new Shopify integration, with a long list of smaller upgrades underneath. Here's the short version, plus two webinars and three dinners coming up. We'll cover the big ones in more detail on the blog. |
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📊 A big analytics update |
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Analytics got a major update across the whole section:
- Compare several metrics on one chart, with sparklines and new metrics like refunded and canceled subscriptions
- New Subscriptions tab with a purchases map and a heatmap of when people buy
- Click any funnel step to see the answers people gave, and filter the funnel by one
- New Chart Builder and Table Report, with ROAS in the table once you connect your ad account
Open Analytics in your account to try it. |
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🛍 web2wave × Shopify is live |
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Connect your Shopify store to web2wave and sell through quiz funnels, with no extra tools in between. Import your catalog in a few clicks, sell one-time purchases and subscriptions with your existing payment system, and keep the rest of the toolkit: pixels, emails, and multi-language funnels. You can also add physical products, and the Shopify order is created automatically after checkout. It's live in your cabinet now. |
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🎟 Paywall and quiz building |
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New blocks and editor updates for building your quizzes and paywalls:
- Promo ticket block with a countdown timer, now with custom labels and colors
- Voice recording quiz block for audio responses
- Custom list markers to replace standard bullets with any symbol
- A "Show all, no QR" mode for the download app banner
- Block search across all screens in the editor
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💲 Pricing and subscriptions |
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Two updates for managing pricing and subscription tiers:
- Link related prices to block double purchases across a whole group
- Upgrade and downgrade shortcuts you set once per plan instead of per paywall
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💳 Payments and integrations |
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More payment methods and integrations you can connect:
- Solidgate support for alternative payment methods and digital wallets
- Two new payment orchestration integrations: Truegate and Upgate
- Sync subscriptions to Apphud and Superwall from project settings
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🎯 Tracking and attribution |
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Two fixes for more accurate conversion data:
- Snapchat Pixel and CAPI now sync correctly, with no more double-counted events
- Per-currency custom event values, so ad platforms see accurate local figures
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🌍 Localization |
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Two controls for running funnels in multiple languages:
- Force a visitor's language with ?user_language= in the quiz or paywall URL
- Include AI and Crowdin translations in your analytics reports
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Friday, October 16 at 18:00 CET — Igor joins Steve P. Young's App Masters webinar on the risks and compliance of web2app funnels. |
| Join here |
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Friday, October 23 at 16:00 CET— our Black Friday and Cyber Monday session for subscription apps, with Michael Bardin of Applica on who sees an offer, when, and what it is. |
| Register here |
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📍 Where we'll be |
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🇸🇬 October 27, Singapore — Mobile App Growth Dinner during SWITCH. RSVP on Luma.
🇵🇹 November 9, Lisbon — App Growth Night during Web Summit. RSVP on Luma.
🇫🇮 November 18, Helsinki — Mobile App Growth Dinner during Slush. RSVP on Luma.
Not in any of these cities? Follow us on Luma to catch web2wave events near you. |
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Everything above is live in your web2wave account. Open Analytics or connect your Shopify store to start with the big ones.
Keep converting 🚀 |
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Katya from web2wave — the #1 web2app funnel builder |
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