| Year-end appeals show donors what their gift can make possible. They can also reflect what donors see in themselves: their values and hopes for a better world. The 2026 Giving Signals Report found 92% of donors say giving is part of who they are. As you write year-end comms, how can you connect donors’ priorities to the work you’re asking them to support? In this webinar, Know your donors, raise more, explore how transparency builds trust, what makes supporters feel they belong, and how to apply those lessons to your outreach. Your next appeal is an invitation to be part of what you’re building. Show donors how their generosity helps bring your mission to life. |
