Fender, MOTU, Ludwig, Dunlop, and more. #NewGearDay starts now. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
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New Arrivals
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Fender launches a new flagship series, Dunlop reveals timesaving modeler accessories, and more exciting gear news you don’t want to miss!
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Explore New Gear
American Professional
The newest evolution of Fender’s flagship series. Refined with new hardware, pickups, and more.
OctaLite USB Audio Interface
A 16-in x 12-out interface, standalone mixer, and 8-channel expander with DSP — all in one powerful unit.
Tone Master ’59 Twin JB Edition
The sound of Joe Bonamassa’s ’59 tweed Twins — light enough to carry and quiet enough to record.
Champagne Sparkle Collection
A retro finish worth building a whole kit around. Champagne Sparkle is back at Ludwig.
1957 L-5 CES Reissue
The archtop that defined jazz guitar is back, meticulously scanned from late‑’50s originals.
XP Expression Pedals
Matched for seamless operation with your Kemper, Line 6, Quad Cortex, or Tone Master Pro.
New from Xvive
T7 Universal In-ear Monitors
New from JHS
Wanderer 2-in-1 Overdrive Pedal
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